Convince & Convert

JULY 29, 2012

” white paper. B2B companies in particular should have multiple lead-generation opportunities on their website, including contact forms, content downloads, email subscriptions, Webinar registrations, etc. If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars.

ROI 138

ROI Social Media Social CRM Survey 138

Webbiquity SMM

JANUARY 2, 2013

.” What’s interesting though is the differential is larges for very small companies (those with less than 10 employees), likely because larger companies make greater use of lead gen tactics like tradeshows, webinars and video. The next-most-effective lead gen tactics are paid search (32% vs. 9%) and webinars (30% to 6%). (

Social Media 245

Social Media B2B Marketing SEO 245

Buffer Social

NOVEMBER 30, 2016

You can also access a number of webinars and white papers to enhance your digital marketing expertise, and best of all, everything’s mobile-friendly so you can learn on the go, whenever you have time! Using Google AdWords. Buffer’s Week of Webinars on Digital Marketing. — 15. Offered by : Alison.

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

AUGUST 26, 2010

Brian Carter uses this post along with a white paper and video to share more than four dozen tips and best practices for Facebook advertising, which he describes as a combination of “AdWords’ copywriting and analytics with image-oriented linkbait.&# 4 Tips for B2B Marketing on Facebook by Mashable.

Advertising 215

Advertising Facebook Marketing B2B 215

Webbiquity SMM

NOVEMBER 28, 2011

SEMPO: Social PPC is Giving Google Adwords a Run for Its Money by MediaPost Search Insider Rob Garner reports that “Facebook has rapidly become a top PPC advertising vehicle,” and that advertising on LinkedIn, Twitter and YouTube–while still small compared with search advertising–is growing rapidly.

Statistics 219

Statistics Research Social Media B2B 219