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Create a Customer Experience Strategy [FREE TEMPLATE]

Hootsuite

There’s no question that a customer experience strategy is key to business success in today’s market. But knowing where to start when creating a winning strategy can be daunting. In this post, you’ll uncover: What a customer experience strategy is. What is a customer experience strategy?

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Things Bloggers Should Know Before Using Google Adwords

ProBlogger

Google Adwords has been the most popular tool for online advertising. Many popular blogs are already using Google Adwords to popularize and monetize the sites. While you might already be using other advertisement platforms, Google Adwords opens new ways to rise to the top. Google Adwords policies to drive traffic.

Adwords 45
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Are Your Social Media Goals Realistic? Are They SMART?

agora pulse

A total of 47% of social media marketers say developing social strategies to support overall business goals remains their number one challenge. Though social media has become more data-driven, only 32% of marketers have a documented strategy. Depending on your sector; their budget, actions, and strategy may impact your own goals.

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11 Marketing Dashboards That Make You Think

Oktopost

Metrics associated with your KPIs can inform every aspect of your B2B marketing strategy. Google Adwords campaign dashboards. A helpful auto-modeling feature also makes it easy for B2B marketers and startups to assimilate complex data into implementable strategy quickly. Marketing performance dashboards. SEO-focused dashboards.

B2B 62
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SEO PowerSuite – Everything You Need for Your Website’s SEO

Kikolani

Within fifteen minutes, I had entered my website information, connected my Google Analytics & AdWords accounts, and received most of the data from each tool. For startups, small businesses, and individual website owners, the free version will give you plenty of valuable insights and actionable items for your SEO strategy.

SEO 137
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How to Conduct a Social Media Competitive Analysis (Free Template)

Hootsuite

This guide will teach you how to conduct your own, but first… Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. Understand how well their social strategy is working. Find gaps in your own social media strategy.

Analysis 145
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Interview with Dave Chaffey of Smart Insights

Buzz Marketing for Technology

For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. The following is an excerpt from our discussion, I hope you enjoy it.

B2B 100