Atom Thought

article thumbnail

GAP (Google Advertising Professional) Certification! Useless or Useful?

Atom Thought

GAP prepares one to work efficiently on Google’s adwords platform, meaning it allows one to understand the mechanics of adwords, the account structure, keyword discovery, billing and campaign setting, know hows, and many things that as a Marketing Head or a Marketing Manager one could outsource or leave it for an operations expert to handle.

article thumbnail

Online Classifieds in India & The Bottom of Pyramid

Atom Thought

Invested millions of dollars into adwords. Related Posts: How Can Jet Airways Use Digital And Social Media To Improve It's Reputation? Social Media Marketing and RoI 2 Million ONLINE Leads Market for BFSI Sector in India! The after effect of this-. Toms, dicks and harries started new classifieds portals.

ROI 206