Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Canadian Media Consumption Trends. This upward trend is being driven by the adoption of smartphones. Magazine reading time down 77.5

Marketing 199

Marketing Syndication Adwords Social Media 199

SocMed Sean

MAY 8, 2019

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. No problem, right? The top-ranked listing in the SERPs get 55% of the clicks.

SEO 239

SEO Strategy Tips Marketing 239

Kikolani

JULY 1, 2010

Before starting your research, it is important to note that there is no “magical&# process which assures you the top position in a search engine. Using Google Adwords Keywords Tool , enter one of your words (example: “blogging tips&# ). Google Keywords Adwords Tool Search. Google Keywords Adwords Tool Search Results.

Research 142

Research Adwords SEO Software 142

Waxing UnLyrical

MAY 2, 2013

I’ve been a web marketer for a long, long time. Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. I’m not going to try to convince you why doing keyword research is important.

Adwords 278

Adwords SEO Compete Analytics 278

Writtent Blog

JUNE 17, 2013

Effective online marketing starts with thorough keyword research. But knowing the keywords your prospects use to find you online is more than just good SEO — it’s also good market research. Finding the right keywords takes time and effort, but a good keyword research tool makes the process much faster and easier.

Research 89

Research Tools Module Adwords 89

Social Media Marketing

FEBRUARY 8, 2021

Digital marketing has been a key element in the overall marketing strategy of businesses. Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. 20 Effective Digital Marketing Tools 1. Content is a waste if it can't be found.

Types 90

Types Marketing SEO Affiliate marketing 90

SocMed Sean

AUGUST 23, 2019

You know…the marketing content. NOTE: Before you roll your eyes and sigh that you “aren’t a marketer”, you need to understand that EVERYONE who is trying to attract and convert users needs to be a marketer. If you want your course to succeed, you need to learn about marketing, engagement, retention, and conversion.

Course 178

Course SEO Engineering URL 178

Audiense

JULY 3, 2018

This is a guest post written by Tristán Elósegui , founder and marketing consultant at Matridiana. Their role in a marketing strategy has changed over time. From the very beginning, companies have searched for ways to use social networks as one more sales channel in their marketing strategies. The reason is simple.

Social Networking 92

Social Networking Strategy Adwords Marketing 92

Social Media Strategies Summit

FEBRUARY 4, 2021

In today’s competitive commercial landscape, marketing professionals increasingly depend on digital channels for assistance. In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. 89% of B2B marketers turn to LinkedIn for lead generation.

B2B 130

B2B LinkedIn Strategy Brands 130

Bill Hartzer

FEBRUARY 14, 2012

Standing Dog, an Interactive Agency located in the Dallas, Texas area, is currently seeking an experienced PPC Marketing Specialist to join our Paid Search team. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo!

Adwords 95

Adwords Paid Search Yahoo Microsoft 95

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below. Whether we realize it or not, we spend time each day engaging in activities that could be defined as marketing.

Course 113

Course Skills Marketing Training 113

Devumi

MARCH 6, 2015

We all know all about Adwords, Google Drive, and Google Docs as useful free marketing tools from Google. But what else is out there that your marketing team, or you as a solo online marketer, can use to push your agenda forward? Here are 9 free marketing tools from Google that I recommend!

Google 60

Google Tools Adwords FeedBurner 60

Twist Image

JANUARY 8, 2013

The sad truth is that marketers have - for decades on end - done ourselves in. Even the media channels that you love: Twitter , Facebook , YouTube and here, at The Huffington Post , there are many fine marketers behind the scenes doing everything they can to figure out how to make you the product. The AdWords of life.

Adwords 101

Adwords Marketing Advertising Tourism 101

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below. Whether we realize it or not, we spend time each day engaging in activities that could be defined as marketing.

Course 100

Course Skills Marketing Training 100

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Bill Hartzer

MARCH 5, 2013

Here at Standing Dog , an interactive marketing agency based in the Dallas, Texas area, we have a job opening for a PPC (Pay Per Click) specialist. Ideally we’re looking for someone who is Google AdWords certified. Google AdWords Editor, Microsoft Bing Ads Editor, Yahoo! Search Marketing Desktop).

Adwords 127

Adwords Real Estate Microsoft Yahoo 127

Josh S Peters

FEBRUARY 5, 2013

Knowing this will inform your marketing, social media, SEO, and content strategies. and research your customer, your products, your competitors products, etc. and research your customer, your products, your competitors products, etc. Use any other research options, like Simmons, that you have access to. when possible.

Strategy 186

Strategy Wiki Sysomos Widget 186

Adam Sherk

OCTOBER 18, 2011

Some of the research tools have changed but the fundamentals for optimizing the headline, body text and links are largely the same. Use keyword research tools such as Google AdWords Keyword Tool and Google Insights for Search to evaluate and refine candidates and discover popular variations. How much competition is there?

Press Release 206

Press Release Tips Adwords Yahoo 206

agora pulse

DECEMBER 13, 2018

Organic social media marketing remains largely unaffected by GDPR but paid social media marketing methods will continue to evolve. Marketers relying heavily on paid ads will need to keep an eye on the latest rules regarding customer consent and data protection. And social media channels are leading by example. Augmented Reality.

Social Media 132

Social Media UGC Adwords Influencer 132

Kikolani

JUNE 27, 2013

Youtility is marketing upside down. Instead of marketing that’s needed by companies, Youtility is marketing that’s wanted by customers. Google Trends. Google Trends enables you to compare search volume patterns across location and time frame, and provides related search terms and comparative volume for them.

Tools 141

Tools Patterns Adwords Advertising 141

Saying It Social

FEBRUARY 17, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials What AK Knows About Social Media Marketing I am by no means a self-proclaimed social media marketing expert, however I have learned a great deal by doing and analyzing, and would like to take this opportunity to share a little bit with you.

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Bill Hartzer

FEBRUARY 15, 2012

PPC Marketing Specialist. A Dallas interactive agency is currently seeking an experienced PPC Marketing Specialist to join our Paid Search team. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! Search Marketing.

Engineering 113

Engineering Paid Search Adwords SEO 113

Saying It Social

MARCH 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Free Tools for Social SEO Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization. I’ve bookmarked you so I can come back and see what else your giving away!

SEO 128

SEO Tools StumbleUpon Engineering 128

Webbiquity SMM

SEPTEMBER 9, 2013

According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.”

Directory 196

Directory SEO B2B Real Estate 196

Adam Sherk

JUNE 9, 2009

However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.” It would be interesting to learn how much search engine traffic they are getting from that specific term.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.” It would be interesting to learn how much search engine traffic they are getting from that specific term.

News 100

News Hitwise Press Release Syndication 100

Buffer Social

SEPTEMBER 28, 2016

There are so many of these voices in the marketing space that have been influential for me and the team! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! 3 Paid Social Media Marketing podcasts. Which podcasts should I try?

Skills 40

Skills Social Media Hosting Marketing 40

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Digital marketing classes (9-17). Topics include : Social trends.

Class 40

Class Skills Social Media Marketing 40

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

Social Networking 178

Social Networking Communities scribd StumbleUpon 178

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Buzz Marketing for Technology

JUNE 27, 2008

Use the Trends Feature. Here is an article which tells you how to manage RSS overload using trends in Reader. That way you can read the work ones when at work, and feel like you are doing some research. Research Google. Google Reader has an impressive feature to help you manage your RSS reading habits. Trackback URI |.

Google Reader 100

Google Reader Products Google Tips 100

Hootsuite

MARCH 9, 2020

If you’re in B2B marketing, we have no doubt your LinkedIn business strategy is already in full swing. Read on to get a handle on the hard facts, high-level trajectory, and new trends that we’re seeing for 2020. Likewise, according to Pew Research , 29% of American men are on LinkedIn, while only 24% of American women are.

Statistics 145

Statistics LinkedIn Marketing B2B 145

ProBlogger

MAY 5, 2015

Constantly changing Google results algorithms compete with tricky marketers in what is essentially an arms race, with each side trying to gain a lasting advantage against the other. We’re talking about keyword research. And the best way to do this is with keyword research. Use tools to get a great keyword spread.

Blogger 20

Blogger Fashion Adwords Consultant 20

Buffer Social

JULY 23, 2018

There is always so much happening in the social media marketing industry that it can be a challenge to keep up with all of the latest news and insights. From constant changes to the Facebook and Instagram algorithms to the silent growth of LinkedIn and the launch of Instagram’s IGTV , marketers and businesses have their hands full.

Case Study 69

Case Study Study Social Media Tools 69

Convince & Convert

AUGUST 2, 2012

I am Jay Baer from Convince & Convert, joined as always by my pal, CEO of data-driven social media marketing software company Argyle Social, Mr. Eric Boggs. Our friends at Janrain , all kinds of interesting social signing and social media database marketing. I think we are confusing marketing and customer service.

Social Media 115

Social Media Groups Groups Team 115

Sprout Social

FEBRUARY 28, 2023

Meta might be home to the biggest social networks in the world but when it comes to professionals and business marketing LinkedIn is the place to be. These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. Let’s dive in. pages were visited.

Statistics 141

Statistics LinkedIn Marketing B2B 141

Sprout Social

SEPTEMBER 1, 2021

The sheer amount of performance data available often leaves marketers overwhelmed. Share of voice (SOV) is a metric that illustrates your place in the market, making it a great place to start. Share of voice is a measure of the market your brand owns compared to other brands in the same industry. Competitor research.

SEO 144

SEO Social Media Metrics Sentiment 144