Kikolani
AUGUST 20, 2012
Google AdWords is one of the most popular ways of online advertising. Even though it is easy to set up and anyone can make an AdWords account, it has proven to be rather difficult to optimize for good results. Track the conversions and use the recorded data in Google Analytics to see what serves you the best.
Saying It Social
FEBRUARY 11, 2015
In case you missed our Google Partner Connect Live Stream event, check out our recap with our major takeaways from speakers Todd Rowe and Fred Vallaeys about digital marketing and advertising for your small business! The post Digital Success for your Small Business appeared first on.
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Small Business Mavericks
JULY 29, 2013
Quality scores are very important for Google AdWords users. Google reports quality scores on a 1-10 numeric scale. That scale is tied to three key aspects of your AdWords campaign: Expected Click-Through Rate (CTR). That scale is tied to three key aspects of your AdWords campaign: Expected Click-Through Rate (CTR).
Small Business Mavericks
NOVEMBER 12, 2011
If you thought Google+ was just another social network, think again. In fact, Google has said all along that it intends to connect all of its services with Google+. One way that Google+ users can benefit from the service on a sister property is by connecting their Google+ account with their Google AdWords account.
Small Business Mavericks
DECEMBER 18, 2013
PPC Hero has a post about alternative ad networks to Google AdWords. I wouldn’t recommend giving up on Google AdWords, of course. However, you’ll get more traffic from Google if you write good ads and have a high quality landing page. The top two on the list are Bing and Facebook. Surprised?
Small Business Mavericks
AUGUST 27, 2014
” He has written A Guide to Optimal Campaign Settings for AdWords in 2014 for Savvy Advertisers over on Search Engine Journal to explain the way he approaches this foundational topic. Always include the search partner network when starting a new AdWords campaign. Apply ad scheduling that fits your business objectives.
Small Business Mavericks
MAY 5, 2011
Google does that automatically for you based on your IP address, or based on your personalized settings if you are a user of Google’s personalized search features. I’m pretty certain, and I’m sure Frank would agree, that Google Places will be the main focus on Google’s local efforts far into the future.
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