Adwords and Google - Social Media Informer

New Tool Helps SEO, SEM Consultants Pinpoint Local Clients

Webbiquity SMM

APRIL 26, 2011

SEMRush Geo displays Google AdWords advertisers on a Google Maps background, enabling users to identify the businesses within any geographic area who are running AdWords campaigns. For companies using AdWords, it may seem almost a bit creepy that there is this level of detail about their SEM activities available publicly.

Consultant

Consultant SEO Adwords Tools

The Future of Digital Marketing According to the Giants

Webbiquity SMM

JULY 15, 2014

Google, Yahoo! Virtual reality seems to be one of the hottest trends: Google has Google Glass , Facebook bought Oculus VR (which makes the virtual reality gaming headset Oculus Rift), and Yahoo! Clayton can be found on LinkedIn and Google+. Guest post by Clayton Wood. bought, absorbed, and shut down Cloud Party.

Yahoo

Yahoo Marketing Apple Analytics

How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

JUNE 7, 2018

The competition to improve organic rankings and appear on the first page of Google is tough. Use Adwords. Advertise your products on other sites within the Google network. Use Google Analytics to track the number of visitors to your website. It’s the preferred direct marketing tactic for low cost and high ROI.

B2B

B2B Brands LinkedIn Influencer

The Social Media Monitoring Metric We Need, But Can’t Get

Webbiquity SMM

APRIL 11, 2011

When a company places a search ad through Google AdWords or another search engine, it wants the audience to take a specific action, normally to convert to either a sale or a lead. Social media’s effects are often indirect, which makes “hard&# ROI measurement challenging.

Metrics

Metrics Social Media Adwords ROI

The Social Media Monitoring Metric We Need, But Can’t Get

Webbiquity SMM

APRIL 11, 2011

When a company places a search ad through Google AdWords or another search engine, it wants the audience to take a specific action, normally to convert to either a sale or a lead. Social media’s effects are often indirect, which makes “hard&# ROI measurement challenging.

Metrics

Metrics Social Media Adwords ROI

Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity SMM

SEPTEMBER 9, 2013

According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” But what does it mean?

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

JANUARY 2, 2013

Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%). Furthermore, half of all Google+ users are under 25 years old. Think AdWords isn’t important? 3 Google+ Statistics.

Social Media

Social Media B2B Marketing SEO

What Could Kill Google and Facebook

Webbiquity SMM

JULY 18, 2012

A potential Google killer , Facebook killer or even Twitter killer may not do it with superior technology, but simply with a better user experience. Google not only accounts for 85% of all web searches but controls an astounding 44% of the global online advertising market. And listens.

Google

Google Facebook MySpace Privacy

What Could Kill Google and Facebook

Webbiquity SMM

JULY 18, 2012

A potential Google killer , Facebook killer or even Twitter killer may not do it with superior technology, but simply with a better user experience. Google not only accounts for 85% of all web searches but controls an astounding 44% of the global online advertising market. And listens.

Google

Google Facebook Adwords Privacy

Real-World Results from Web Presence Optimization

Webbiquity SMM

OCTOBER 18, 2011

Jill Konrath – “Selling to Big Companies” Author and sales trainer Jill Konrath combines her website and blog with content marketing, online PR, social media and AdWords to dominate both sides of the front page of Google for the phrase “selling to big companies.”

Adwords

Adwords Case Study SEO Software

The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

MAY 3, 2016

As will be the case for all posts in this series, tools will be shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. Google Review Count: 400,000. Google Review Count: 180,000. Google Review Count: 65,900.

Tools

Tools Sample Samples Price

Three Secrets to Creating More Sharable Content

Webbiquity SMM

SEPTEMBER 12, 2017

At SevenAtoms, he manages and develops inbound marketing and Google AdWords strategies for companies to increase their online visibility, grow their brand, and bring in more leads and conversions.

Content

Content Adwords Types Research

Is Social Media BS?

Webbiquity SMM

NOVEMBER 10, 2010

You can run a small AdWords campaign focused on a single asset to determine whether a bigger campaign is justified. Post on Google Buzz. Key point #2: To be successful with social media, you need to change the way you do business. Some—in fact, many—types of marketing activities lend themselves to testing. Share this on Bebo.

Social Media

Social Media Hubspot SEO Diagrams

Web Presence Optimization Software Review: gShift Labs

Webbiquity SMM

JANUARY 19, 2012

Yes, you could do this from Google Analytics (GA) as well (in fact, gShift pulls a fair amount of its reporting data from GA) but gShift presents it all in one spot, attractively graphed out. The ability to show country-based rankings (e.g., results for a company.com site, Canadian results for a company.ca site) is helpful. URL links).

Software

Software Review SM2 Alterian

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

JANUARY 17, 2011

Well, about two-thirds (64%) of the traffic from third-party sites to video sources currently comes from Google, followed by Yahoo (11.9%), Facebook (4.3%), Bing (2.6%), and Twitter at 1.2%. The most popular SEO activities however were using Google Webmaster Tools to identify SEO issues and performing keyword research.

Research

Research Social Media B2B Marketing

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity SMM

FEBRUARY 23, 2012

Google+ (or Google Plus) is many different things, depending on who you ask. It’s the tool Google will use to beat Facebook. It’s Google’s latest attempt at social media, and they finally got it right. So what do organizations need to know about Google’s latest foray into social media?

Google

Google Tips Hubspot Adwords

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

DECEMBER 19, 2017

Both developments are based on continuing changes by Google in terms of its core search algorithm, display page layout, and improved AdWords targeting, as well as the increasing importance of mobile and voice search. “AdWords is showing more innovation, making it another area to focus on for your search marketing efforts.

B2B

B2B Trends Analysis Marketing

31 Expert Guides to Maximizing Online Brand Visibility – WPO

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands

Brands SEO Press Release Engineering

25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

MARCH 11, 2013

And when enough people do that, then there is little chance Google can ever drop you below number #1 for brand searches. 5 Killer SEO Insights from Analyzing a Billion Dollars in AdWords Spend by The Daily DEO Blog. ** 5 STARS. People will remember your site name. People will search for your site name.

SEO

SEO Paid Search Engineering Reputation

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

SEPTEMBER 8, 2010

A recent study concluded that almost 7% of all business web traffic goes to Facebook, twice as much as Google (3.4%) and well ahead of Yahoo! Diving deeper into the iCrossing study referenced above, Google accounts for 74% of non-branded search traffic, with Bing and Yahoo tied at 13%. as much as Google (3.4%) and well ahead of Yahoo!

Research

Research Social Media B2B Statistics

The Future of Social Media

Webbiquity SMM

MARCH 1, 2011

After much research, that was the number of blogs that were active and not merely scrapers or spam blogs (“splogs&# ) that publish search-engine-friendly gibberish in the hope of making money off AdWords. Post on Google Buzz. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Tweet This!

Social Media

Social Media Vocus Digg Adwords

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)

Webbiquity SMM

AUGUST 26, 2010

Brian Carter uses this post along with a white paper and video to share more than four dozen tips and best practices for Facebook advertising, which he describes as a combination of “AdWords’ copywriting and analytics with image-oriented linkbait.&# Post on Google Buzz. 10 Tips for Advertising on Facebook by PPC Hero.

Advertising

Advertising Facebook Marketing B2B

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

NOVEMBER 28, 2011

by MediaPost SearchBlog Social media sites now drive more traffic to many popular sites—including Comedy Central, NFL.com and Netflix—than Google does. ” She quotes Wedbush Equity Analyst Lou Kerner, who has called Facebook “‘the second Internet,’ with time spent on Facebook and page views surpassing Google search.”

Statistics

Statistics Research Social Media B2B

Social Media Informer

Webbiquity SMM

New Tool Helps SEO, SEM Consultants Pinpoint Local Clients

The Future of Digital Marketing According to the Giants

Trending Sources

How B2B Brands Can Drive More Leads This Year

The Social Media Monitoring Metric We Need, But Can’t Get

The Social Media Monitoring Metric We Need, But Can’t Get

Search Traffic Declining? You’re Not Alone (and What to Do About It)

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

What Could Kill Google and Facebook

What Could Kill Google and Facebook

Real-World Results from Web Presence Optimization

The 12 Best Competitive Intelligence and Benchmarking Tools

Three Secrets to Creating More Sharable Content

Is Social Media BS?

Web Presence Optimization Software Review: gShift Labs

Best Social Media Stats, Facts and Marketing Research of 2010

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

31 Expert Guides to Maximizing Online Brand Visibility – WPO

25 of the Best Web Presence Optimization Guides of 2012

Best Social Media Stats and Market Research of 2010 (So Far)

The Future of Social Media

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

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