Business Myopia-The Need To Realign Hope And Reality With Your Social Business
Direct Marketing Observations
MARCH 1, 2012
A lot of companies are going to transition to becoming a social business and fail horribly at it. Here’s a real world example. The point being that search will continue to love social but before you even get to the point of cranking valuable content about you and your business. It’s not entirely their fault.
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