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Concentrate on Your Business with Adwords Management

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A perfect example is the management of your Google Adwords account. Becoming an expert in Google Adwords takes a lot of practice and research. For example, consider the specific versus broad dilemma, which describes the tradeoff in selecting keywords for a PPC campaign. Which one is the best for your business?

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Google: The search party is not over

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The fact that 90% of their revenue is still based on the AdWords and AdSense business model and the web is becoming increasingly social, which Google has not been a player in. For example, if I'm a printer who makes business cards, Facebook has very little value since there's no way to target people looking for business cards.

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