Adam Sherk

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A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

So drilling down on barbecue sauces, for example, would lead to clusters like “barbecue sauce recipes”, “how to make barbecue sauce”, “homemade barbecue sauce”, etc. The main categories within that topic would be things like grills, tools, techniques, recipes, sauces, marinades, etc. Helpful Tools. Google Trends.

Research 183
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Do People Search for “Breaking News”?

Adam Sherk

If I’m looking for breaking news on a particular topic I’ll search with queries using that topic, for example “Air France crash” or “Sonia Sotomayor Supreme Court.” However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.”

News 100
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Do People Search for “Breaking News”?

Adam Sherk

If I’m looking for breaking news on a particular topic I’ll search with queries using that topic, for example “Air France crash” or “Sonia Sotomayor Supreme Court.” However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.”

News 100
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The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

So I searched PRWeb ’s press release archive for a selection of overused terms, buzzwords and marketing speak using a “site:prweb.com” search on Google, for example: I opted for Google over PRWeb’s internal search because internal search results are not typically very good. I chose PRWeb over PR Newswire, Business Wire, etc.