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Marketing Mix Tape: Do These 6 Things to Bring More Traffic to Your Website Now

Firebelly

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. For each dollar marketing professionals spend on influencer marketing, they produce $6.50

Marketing 181
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How Facebook Marketing is Changing (And How to Be Prepared)

Buffer Social

This permission granted apps access to publish posts to Facebook as the logged in user. But what does this mean for marketing on Facebook? Moz’s Whiteboard Friday has made their blog a go-to destination for search engine marketers for a few years. It’s almost like “Inbound Marketing 2.0”. Over to you.

API 111
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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279
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Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. 3) Creative Software to facilitate content creation like the Adobe Cloud suite, video editing software, etc… 4) Publishing and Scheduling tools like Tailwind for Pinterest, Buffer, or.

Blogger 266
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Panda vs eBay — Don’t Poke The Bear

Small Business Mavericks

In this case, Google is following the “rules” they’ve published and is punishing spammy, low-quality content tactics — because quality content is good for the searcher (Google’s “customer”). eBay created a major AdWords campaign that was by all accounts completely spammy.

Adwords 93
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Do Robots Make Better Marketers Than Humans?

Twist Image

For years, marketing companies have existed that solve a very tactical and analytics-based problem: how does one create the best ad for Google 's AdWords platforms? The seminal business book on this topic, The Cluetrain Manifesto (originally published in 1999) said that "markets are conversations."

Marketing 109
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?