A digital media framework for smart marketing communications
Sherrilynne Starkie
DECEMBER 20, 2020
Definition: Owned Earned Shared Paid Media. Now, in the digital context, the definition of Earned Media it is much broader. We also recommended Google AdWords. An Integrated Digital Media and Marketing Framework. Paid Owne Shared Earned Media Framework. Before 2005 our goal was to get our clients in the news.
Let's personalize your content