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Why your AdWords Landing Pages Should Match your Brand

Idaconcpts

We spend so much time optimizing our Adwords campaigns, to filter out the searches we do not need, ensure our ads are well-positioned and don’t cost the earth. If you drastically change your Adwords landing pages from your main site design, then remember to test them all using a range of common browsers. Email this to a friend?

Adwords 132
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How Search Engine Optimization Adds Value to a Website

Bill Hartzer

For pay per click through the Google AdWords program, the average cost per click (CPC) is $1.76 Average Cost Per Click: $1.76 Average Cost Per Click: $2.71 When you compare the cost of Google AdWords to the cost of hiring a search engine optimization professional, search engine optimization is still a bargain.

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Search Engine Optimization: 5 Keyword Research Tips

Bill Hartzer

Google Adwords Keyword Tool – A free tool found at https://adwords.google.com/select/KeywordToolExternal. You may determine that the general term ‘widget’ has considerably higher competition and it would be more cost effective to target the Level-2 terms. Share this on Technorati. Post this on Diigo.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Twitter, Customer Service, and Good Brand Management (Conversation Agent): Valeria Maltoni writes a great primer to why Twitter is important for customer service, but then goes a step further and tells you what tools you can use to monitor your brand (and some that cost money and let you respond). He offers great tips here. Starting a Blog?

Marketing 265
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BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

If your blog gets big, you’ll want to monetize it (even if it’s just to support the costs/time) and you’ll have a harder time with that on Blogger and WordPress.com 44) Blogging takes time and commitment. 47) Understand how Google’s Adwords tool works. Don’t mess around with blogger or WordPress.com.

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Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

Spyfu is a tool that has been around for quite a while and is very popular, especially among pay-per-click marketers spending money on the likes of Google Adwords. Technorati Top Blogs. Many of you will know about Technorati and their blog directory already but it’s still worth mentioning them here.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

Frequent best-of contributor Brian Solis shares stats from Technorati showing that nearly half of all bloggers are U.S.-based, Google Instant is bad for long-tail searches, but good overall for AdWords advertisers: overall impressions for paid search ads have increased by more than 9%, while clicks are up more than 5%. Tweet This!

Research 210