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What is Google AdWords Quality Score?

Marketing to Serve

So you’ve started using Google AdWords and you’ve found a great number of metrics which you can report on. So even for the more seasoned AdWords marketer, a thorough knowledge of quality score is vital for online success. Google displays advertisements that have higher quality scores more often than those that don’t.

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Google Changes How It Reports AdWords Quality Scores

Small Business Mavericks

Quality scores are very important for Google AdWords users. Google reports quality scores on a 1-10 numeric scale. That scale is tied to three key aspects of your AdWords campaign: Expected Click-Through Rate (CTR). That scale is tied to three key aspects of your AdWords campaign: Expected Click-Through Rate (CTR).

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Google AdWords Keyword Tool Gone: Here Are Some Alternatives

Bill Hartzer

As of today, August 27, 2013, the Google AdWords Keyword Tool is gone. And you can no longer get keyword suggestions from the Google AdWords Keyword Tool. When you click on the search result above, you will no longer see the Google AdWords Keyword Tool. Keyword Discovery – [link].

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Top Five: Major Google Ad overhaul and more

Sherrilynne Starkie

Top Five: Major Ad overhaul at Google. This week's top 5 social media must-know news including Google Ads, Instagram AI, Twitter Media, Facebook Kids and Voice Search. Google shelves Adwords. Introduces Google Ads. The app will rely on artificial intelligence to organize the new suggested content.

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How Google is Forcing Your Content to Get Better

Convince & Convert

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the impact of Google’s big changes on content strategy and content marketing execution. As you no doubt are aware, Google announced that they have significantly changed the algorithm that determines search results. tweet this ).

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The Truth about Google + for Business (and Content Marketing)

Convince & Convert

Tweetable Moments They’re not going to take away the aspects of the social layer; Google+ is Google. The world’s foremost Google+ authority will give us his thoughts on the strangely unsubstantiated Techcrunch article that prematurely announces Google+’s demise in the wake of Vic Gundotra’s departure.

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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Step #1: Identify Your Social Media Competitors Google might seem like an odd place to start a social media audit.

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