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Finding Keywords: The First Step to Blogging Success

Waxing UnLyrical

Run a search and then refine that search to find a specific keyword or phrase that your site can compete for. The more times it’s searched, the more difficult it is to compete for that phrase. Technically, this is a tool designed for PPC usage, but it’s the standard tool most people use to begin their keyword research.

Adwords 278
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Building a 7-Figure a Year SEO Company…by Marketing to the Medical Field

Viper Chill

But I can’t compete with the guy who is “local” to client with local-shop type campaigns. These people can definitely be reached via Facebook, Adwords, Blogging and outreach. From what I see the market is crying out for the SEO gurus in the automotive, retail, medical and other industries.

SEO 79
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A Beginner’s Guide to Using Google Ads (Previously Google Adwords)

Hootsuite

Originally called Google Adwords, the search engine company rebranded the service as Google Ads in 2018. After all, you’ll likely have a lot of other marketers competing for the same keyword through Google Ads. Like if you offer physical products or retail in Chicago, you probably wouldn’t want to include Los Angeles in your target.

Adwords 145
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Ultimate Guide to Social Media Marketing

Sprout Social

Since its main demographic is women between the ages 18-29, companies in the fashion, retail, DIY and other visually-driven industries have seen great success. Pinterest added several features to make it easier for online retailers to showcase their products. Pinterest is unique because many brands use it to directly drive sales.