Adwords Company ROI Virtual World 
Kikolani
NOVEMBER 29, 2010
Her latest posts include The Personal ROI of Social Media , The Culture of Good Enough , and 20 Truths. Her latest posts include Why Companies Need to Free Their Case Studies , Traits of the Perfect Success Story Interviewee , and What’s Missing From This Ad. Follow her @ambercadabra on Twitter. Amy Parmenter. Celestine Chua.
Laurel Papworth
AUGUST 1, 2010
So we use real money (which is itself virtual medium of exchange) to achieve frequent flyer points and loyalty card points (also virtual) which we then swap for Facebook Credit to buy virtual items in virtual worlds. And Zynga are just ONE Facebook game company. For a start, social games are BIG business.
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