The Most Overused Buzzwords and Marketing Speak in Press Releases
Adam Sherk
JUNE 29, 2010
Bruce – It seems like when a company doesn’t quite know how to describe their product/service, they go with “solution.&# The numbers are a little skewed on that one because there were releases from companies with “Synergy&# in their name. It’s tough because part of our company name is ‘Innovative.’
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