Sherrilynne Starkie

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Top Five: Major Google Ad overhaul and more

Sherrilynne Starkie

Top Five: Major Ad overhaul at Google. This week's top 5 social media must-know news including Google Ads, Instagram AI, Twitter Media, Facebook Kids and Voice Search. Google shelves Adwords. Introduces Google Ads. The post Top Five: Major Google Ad overhaul and more appeared first on Sherrilynne Starkie.

Google 170
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Today Owned Media includes digital content, and the central hub is usually the company website. Company employees as ambassadors, for example. They could be sharing stories about their work and the company’s missions and achievements on their own networks to help build awareness of the new apartments.

Marketing 367
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Top Five: Changes to social networks come fast and furious

Sherrilynne Starkie

New features and functions from Facebook, SnapChat, YouTube, Google and Instagram. The company is now making YouTube TV programming part of Google Preferred, its premium video advertising program. Google has created a new audience segment in AdWords called “light TV viewers.” Follow List. Embed List. May 02, 2018.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

Today Owned Media includes digital content, and the central hub is usually the company website. Company employees as ambassadors, for example. They could be sharing stories about their work and the company’s missions and achievements on their own networks to help build awareness of the new apartments.

Marketing 195
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Online ads: the benefits of retargeting

Sherrilynne Starkie

And by ‘someone’ I mean it was the Hudson’s Bay Company. Every blog and website I visited seemed to advertising The Bay via banner ads and Google ads. Retargeted (or remarketed) ads were innovated by Google and have recently been adopted by Facebook and LinkedIn too. Related posts: You star in this Google ad.

Retail 296
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Today Owned Media includes digital content, and the central hub is usually the company website. Company employees as ambassadors for example. They could be sharing stories about their work and the company’s missions and achievements on their own networks to help build awareness of the new apartments. In Summary.

Marketing 199
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Industry certification a must for social media career success

Sherrilynne Starkie

The resumes I see that have Google AdWords , Facebook Blueprint , Hootsuite Academy or similar accreditation are much more likely to make the first cut. Google “online social media courses.” And all too often, these young professionals come up wanting when it comes to social media skills. Social Media Certification.

Industry 170