Direct Marketing Observations

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Content is under scrutiny? It’s about time.

Direct Marketing Observations

Recently we were doing some work for a very prominent client where in the analysis of brand mentions we had to sort through thousands, yes thousands, of useless pages of content on websites that were set up as splogs to drive better search results around pages geared towards Google Adwords. Google and search dominate the web.

Content 162
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Who does Google make it’s money from? A breakdown (Infograph)

Direct Marketing Observations

© WordStream , a Google AdWords partner company.

Adwords 195