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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. And as more people find out about this gem of an advertising experience CPC and CPM prices will continue to march upward – I have already begun to see this in my own ad buys!

B2B 279
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How Search Engine Optimization Adds Value to a Website

Bill Hartzer

Most likely, if you have a website for your business, you probably have been pitched by a host of companies about the benefits of Search Engine Optimization. After all, hiring a great search engine optimization company can be expensive. Hiring a Search Engine Optimization consultant or SEO firm is very affordable.

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SEMRush Review: How to Beat Competitors in Search

Razor Social

SEMrush is a website analysis tool to help you analyze and optimize SEO strategies. CPC: The average price of a click if someone advertised based on this keyword (in US Dollars). Costs: Estimate cost to advertise on Google adwords for these keywords (Hint: High cost with low keyword difficulty are good ones to focus on).

Review 68
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10 PPC Blogs Every Marketer Should Read

Convince & Convert

” That was when I came across these words in a Moz blog: You offer SEO, Web Design, and PPC. That is exactly the same as 100,000s of companies around the world, who by the looks of things are better than you at it. Specialization: SEO + PPC. Most Shared article in 2015: 5 SEO Myths to Forget in 2015 (2,600+ Shares).

Adwords 60
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70+ Resources on How to Start a WordPress Blog

Kikolani

First a list of sites where you can create a blog online, on another company’s site (even if you use your own domain): WordPress.com (hosted WordPress; in contrast, we will be discussing installing your own WordPress); Blogger.com ; Tumblr.com (discussed a bit, above); and. Try out Google’s AdWords Keyword Tool. DomainsBot.

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Facebook Ads or Google AdWords: Which One’s for You?

ProBlogger

Chief among the search advertising platforms is Google AdWords (Note that Google still dominates the search game with nearly two-thirds market share). There are other platforms but for now, let’s see just how Facebook ads fare against the ads from Google AdWords. AdWords also offers display network ads.

Adwords 42
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How to Use KWFinder for Long Tail Keyword Research

Razor Social

This makes KWFinder a tool of choice for marketers, bloggers and SEO experts alike. The tool will return tons of related keywords with search volume, CPC and difficulty displayed on the left-hand side of the dashboard. You’ll also see SERP results with some valuable SEO metrics on the right hand-side. What are the Metrics?