Techipedia: Tamar Weinberg

MARCH 12, 2015

There are a ton of articles out there about WHY you should work with bloggers, but there isn’t a lot of info about HOW to set up your first campaign from start to finish. When we decided to start marketing our app, we tried Google AdWords, social ads, social media, and a bunch of other tactics to help market our app.

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Blogger Influencer Campaign Fashion 100

Techipedia: Tamar Weinberg

APRIL 24, 2012

For example, some firms tie one phone number to all of their Google AdWords ads. Other firms tie a phone number to each keyword within the AdWords campaign. In the same way, a unique phone number can be tied to Microsoft adCenter ads, an email campaign, a specific email blast, a social media landing page, or even a print ad.

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Adwords How To Module Aggregator 155

Techipedia: Tamar Weinberg

JANUARY 31, 2012

If you have a narrow requirement, such as a PPC campaign manager, it could work, but for multifaceted engagements, there will be times when face-to-face meetings are necessary. Does the agency have any industry-accepted certifications, such as being an AdWords Partner? Second Tier Selection Criteria. Credentials. Ongoing education.

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How To Marketing SEO Project 166

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place.

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Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

AUGUST 24, 2011

Purchasing Clicks (PPC Advertising) – Google Adwords is the most common example of pay per click marketing. One can lose their shirt and then some overnight with Adwords. However, when I started my -ecommerce business back in 2005, I paid for traffic by launching an extensive Google Adwords (PPC) campaign.

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SEO Adwords Organization Advertising 152

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Quick and Dirty Competitive Research for Keywords : If you’re looking for keywords to target in your SEO campaign, this guide will tell you what to do with available online tools and websites. It’s about being active all the time, watching the progress of your campaigns as they go through their cycles. Link Building.

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Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Sexy Numbers: Measuring ROI in Social Media Campaigns (ReveNews): This article has some great insights on how you can tackle that elusive ROI question. How to: Calculate the ROI of Your Social Media Campaign (Mashable): Jamie Turner offers suggestions on understanding qualitative, quantitative, and ROI metrics. This is it.

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Marketing Affiliate marketing Small Business SEO 279