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Business Blogging ROI in 3 Steps: Keep It Simple

Writtent Blog

Measuring the ROI of your business blogging can be difficult at times because of all the factors that come into play. This is what ROI stands for: Return on Investment… not Return on Influence or Return on Interaction or any other distraction. If you were to buy website visitors from some other place – they’d cost you money.

ROI 81
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The Social Media Monitoring Metric We Need, But Can’t Get

Webbiquity SMM

The better tools not only show who’s talking about your company and where, but also display sentiment analysis, trends over time, competitive share-of-voice, measures of influence, engagement and more. Social media’s effects are often indirect, which makes “hard&# ROI measurement challenging.

Metrics 176
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The Social Media Monitoring Metric We Need, But Can’t Get

Webbiquity SMM

The better tools not only show who’s talking about your company and where, but also display sentiment analysis, trends over time, competitive share-of-voice, measures of influence, engagement and more. Social media’s effects are often indirect, which makes “hard&# ROI measurement challenging.

Metrics 167
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Building an Ecommerce Business: From Zero to $100,000 in Revenue from Instagram Ads

Buffer Social

Next up, Remi Silva shares how his company, Blank Tag Co., After returning home for the trip, Remi and Alondra decided to build a sticker company of their own, and Black Tag Co. Remi’s first port of call was Google AdWords, but after a few trial runs with PLAs (product list ads) and search ads it wasn’t really working.

Instagram 107
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How to Measure the Value of Social Media

Sprout Social

ROI has always been one of the most debated topics in the marketing department. Social media ROI is no different. Social ROI Isn’t Just Transactional. It’s not that a transactional approach to social media ROI is completely irrelevant. What’s the value of a Like? It’s very relevant.

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Building an Ecommerce Business: From Zero to $100,000 in Revenue from Instagram Ads

Buffer Social

Next up, Remi Silva shares how his company, Blank Tag Co., After returning home for the trip, Remi and Alondra decided to build a sticker company of their own, and Black Tag Co. Remi’s first port of call was Google AdWords, but after a few trial runs with PLAs (product list ads) and search ads it wasn’t really working.

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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. An ROI of 500% and 680%…no kidding! No convinced?

SMS 87