Buzz Marketing for Technology

DECEMBER 15, 2010

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. So let’s go through 3 Tricks to Maximize a Facebook Advertising purchase for B2B Marketers. Trick 1) Place specific Job Titles into the Likes and Interest field.

Advertising 261

Advertising B2B Facebook Adwords 261

Buffer Social

NOVEMBER 30, 2016

About this course: Have you ever wondered what it means to use social media effectively and ethically? This free course on “Social Media Ethics” provides the framework for social networking and engaging in ethical conversations online for all professionals and employees. PPC for lead generation and B2B.

Class 40

Class Skills Social Media Marketing 40

Sprout Social

FEBRUARY 28, 2023

Meta might be home to the biggest social networks in the world but when it comes to professionals and business marketing LinkedIn is the place to be. These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. The average visit lasted 7.27

Statistics 140

Statistics LinkedIn Marketing B2B 140

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). . ” — 2018 Trends: B2B Marketing , Edelman. Yes, but wait—this one is different.

B2B 293

B2B Trends Analysis Marketing 293

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? 40 percent of U.S.

Research 210

Research Social Media B2B Marketing 210

Buzz Marketing for Technology

JANUARY 15, 2014

Back in 2001, when Google AdWords was just launched, I remember the day that my first pay-per-click (PPC) campaign yielded the first batch of leads for the company I was working for. In all, this tactic generated 42 leads, and a significant portion was even qualified.

Mobile 243

Mobile Advertising Adwords Data 243

Twist Image

AUGUST 16, 2012

The difference between then and now is that we have a valuable and viable marketplace for those who get it right (just ask LinkedIn if the social media bubble has popped. Social media is a phrase that seems like a catch-all. Facebook needs to find what Google uncovered in their AdWords model. online social network.

Social Media 102

Social Media Adwords Advertising LinkedIn 102

Convince & Convert

MAY 29, 2018

There are specific, hard-to-reach audiences that all but require the targeting features of ad networks. Those audiences include people outside your brand’s connections, many B2B targets, and the people who are on social media less often or are less active. You Reach Enough People. Its user base is evenly male and female.

Platform 150

Platform Campaign Video YouTube 150

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Convince & Convert

JULY 28, 2011

This is a recent podcast about Google Plus by Eric Schwartzman @EricSchwartzman who provides online social media training , social media strategy and social media policy governance. His new book “Social Marketing to the Business Customer&# with Paul Gillin about B2B social media marketing is available now. .

SEO 116

SEO Conversation Google Adwords 116

yMarketingMatters

FEBRUARY 28, 2016

In this Part One, I recommend concentrating on and implementing the following “Must Have” tactics in 2016 to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business. For 2016, having a social media presence for your business is a must, not a choice , if you want to expand your customer reach.

Social Media 100

Social Media Marketing Mobile B2B 100

Kikolani

DECEMBER 17, 2010

Tips to improve your B2B link building efforts – content development, building your own blog network, optimizing inbound links, and boosting ROI. Finding answers online : social networks vs. search engines – instant gratification online, peronal connection, online review sites, and humanized search.

Mashup 131

Mashup Resources WordPress SEO 131

Kikolani

NOVEMBER 29, 2010

Casey is a social media and green technology enthusiast, as well as the author of Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset , a book that shows you how success stories into powerful sales and marketing assets. Follow her @lizhover on Twitter. Liz Strauss. Mary O’Brien.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

JANUARY 19, 2012

From a pure competitive research standpoint, gShift isn’t quite as robust as a tool like SEMRush (which provides AdWords keywords and click costs in addition to complete target organic keywords), but it does offer significant integrated functionality nonetheless. The ability to track external pages is another nice feature. URL links).

Software 140

Software Review Alterian SM2 140

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2011

10 Ways for Small Businesses to Use LinkedIn (LinkedIn Blog): LinkedIn is still a very viable social network, so businesses of all sizes need to leverage it. Common B2B SEO Mistakes and How to Solve Them (Online Marketing Blog): B2B’s slow adoption of new technologies often costs them in viable leads. Enough said.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

SEPTEMBER 8, 2010

Which social networking site is used by 92% of senior marketing executives? What social media tool helps small business double their reach on Twitter? How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

APRIL 29, 2014

The B2B Marketing Guide to Paid Content Distribution by B2B Digital Marketing. ** 5 STARS. How to Amplify Your Content Strategy with Social Media Advertising by Content Marketing Institute. ” Running AdWords ads and examining keyword performance is another option.

Brands 204

Brands SEO Press Release Engineering 204

Buffer Social

AUGUST 9, 2016

billion of which access the social network via mobile devices. Attention: People spend a lot of time on social networks. Easier to set up than Google AdWords. If set up and managed incorrectly, it can be costly, but less so than Google AdWords. Behaviors , which contain things like … B2B company size.

Advertising 40

Advertising Facebook URL Campaign 40

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Webbiquity SMM

MARCH 11, 2013

While search is still vital, web users are increasing discovering content througn social networks and social sharing (and search engines are increasingly considering social signals in rankings), meaning that – content needs to be compelling and optimized (and promoted) in channels beyond search.

SEO 192

SEO Paid Search Engineering BuzzStream 192

Convince & Convert

AUGUST 25, 2010

Because of the commerce potential (subscriptions, coupons) a Starbucks local ad network (possibly empowered by Yahoo’s sales force) might even be a revenue share, making it even more efficient for marketers than Google Adwords or Facebook ads. If you were Starbucks, how would you take advantage of this new network?

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Webbiquity SMM

AUGUST 26, 2010

.&#. 10 Ways to Grow Your Facebook Page Following by Social Media Examiner. In the sequel to her post above, Ching Ya provides recommendations such as rewarding loyal supporters, leveraging your other social networks and integrating Facebook social plugins with your website in order to build a Facebook fan base.

Advertising 215

Advertising Facebook Marketing B2B 215

Convince & Convert

JUNE 16, 2010

Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. Whether B2B or B2C, customers are buying based on what they need. It's a new way to use social media from a sales standpoint that is being overlooked. All rights reserved.

Social Media 119

Social Media Strategy Mobile Consultant 119

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Or that 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219