article thumbnail

Not Tracking Social Media ROI is Your Fault

Convince & Convert

click here to view and download the Social Media ROI Cookbook on Slideshare). B2B companies in particular should have multiple lead-generation opportunities on their website, including contact forms, content downloads, email subscriptions, Webinar registrations, etc. ” white paper.

ROI 140
article thumbnail

Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

Click the play button to listen here: Download the audio file: [link]. Read on for insights from Jonathan, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). Listen Now. The RSS feed is: [link]. Find us on iTunes: [link]. Eric: Yeah.

Company 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

20 LinkedIn Statistics That Matter to Marketers in 2020

Hootsuite

If you’re in B2B marketing, we have no doubt your LinkedIn business strategy is already in full swing. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. This is not news for B2B brands, but B2C brands might take note, too.

article thumbnail

What Bubba Gump Shrimp Can Teach You About Social Media

Convince & Convert

Click the play button to listen here: Download the audio file: [link]. It kind of gives them a slingshot effect in terms of competing, eventually, with Google AdWords. But that obviously won’t be able to work forever, the same way AdWords has 2, 5, 10, 50 different ads running at a time. Listen Now. Eric : I know.

article thumbnail

How to Amplify Your Content ROI

Convince & Convert

Statistics show that 71 percent of B2B companies use content for lead generation. If you want to be specific, you can also try Google Adwords keyword planner. Infographics, videos, Powerpoints, and downloadable PDFs are just a few on the many content types you can try. But not all of them have become successful.

ROI 60
article thumbnail

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Common B2B SEO Mistakes and How to Solve Them (Online Marketing Blog): B2B’s slow adoption of new technologies often costs them in viable leads. 74 B2B Link Building Queries for B2B SQO Link Prospecting (Ontolo): B2B websites need link profiles too. I just want you to read the link building tips.

Marketing 279
article thumbnail

The Complete, Always-Updated Guide to Facebook Advertising

Buffer Social

Easier to set up than Google AdWords. If set up and managed incorrectly, it can be costly, but less so than Google AdWords. You can choose among Apply Now, Book Now, Contact Us, Donate Now, Download, Learn More, Shop Now, Sign Up, Watch More, or no button. per click). Description (optional). Here’s the full list: Book Now.