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Top Marketing Trends for 2013

yMarketingMatters

There are many ways to go mobile: creating a responsive website (above), sending out mobile-optimized emails, undertaking mobile advertising, using Google Adwords for mobile and mobile SEO. You must be engaging, authentic and trustworthy; answer questions of prospects and clients without the sales pitch.

Trends 277
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How to Create A Linkedin Strategy for B2B Brands

Social Media Strategies Summit

The first step in the campaign is to create a LinkedIn page. However, ensure the corresponding URL is correct so that people are directed to the right landing page and your campaign remains effective. There are several ways you can incorporate marketing techniques into your campaigns: Passive marketing. Make your page public.

B2B 130
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10 Social Media Predictions for 2019

agora pulse

In its Equality campaign it focuses on social change and inspires people to act. Live Streaming Gets Authentic. 2019 will see a demand for more authenticity and personalization. Takeaway: Embrace authenticity (and do it live). Takeaway: Think about voice search when planning campaigns. Watch the video.

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Top Marketing Trends for 2013

yMarketingMatters

There are many ways to go mobile: Creating a responsive website (above), sending out mobile-optimized emails, undertaking mobile advertising, using Google Adwords for mobile and mobile SEO. You must be engaging, authentic and trustworthy; answer questions without the sales pitch. This has critical implications for business.

Trends 100
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How to Get Started with Affiliate Marketing on Instagram

Later

Think about it this way: if you ran a campaign only on your own social media, you would likely reach only your own followers. But by working with influencers to run your campaign on their social media, you benefit from all of their audiences combined. Tips on finding the right influencers for your business or campaign.

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How to Measure the Value of Social Media

Sprout Social

The direct link between social media and a new customer might not always be as direct as a Google Adwords or media buying campaign. They’re able to use Instagram to showcase their brand beliefs and messaging authentically, which in turn attracts customers who share similar beliefs. This is also helpful on a campaign level.

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Share of voice: Measuring it for social media, PPC, SEO and PR

Sprout Social

Social media share of voice metrics extract insights from authentic conversations that are happening on social media. It’s particularly important to track while running a new campaign. Here’s how to find this dat: from your Google AdWords account, go to the Campaigns tab and click on the columns icon.

SEO 144