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The Future Of Marketing: You Connected To Your Toaster

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It could have been for a local restaurant, something from the tourism council, a car dealership or even for a bottle of fine hooch. The sad truth is that marketers have - for decades on end - done ourselves in. I was driving on the highway and spotted a billboard. It was your average, run of the mills, type of billboard.

Adwords 101
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Become a Digital Marketing Certified Associate (DMCA) with Simplilearn

Kikolani

As you may have noticed, there are lots of certification opportunities popping up in the online marketing landscape. So when Simplilearn reached out to me about their Digital Marketing Certified Associate (DMCA) Training Program , I wondered where they fit in. Would digital marketers be able to learn something from them?

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Not Tracking Social Media ROI is Your Fault

Convince & Convert

Drive Social Media ROI with Content Marketing. Social media’s impact on this lead generation is relatively easy to ascertain, especially using social CRM software that ties to web analytics, such as Argyle Social (a Convince & Convert sponsor and what we use), Awareness , or Expion.

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Fetching Friday – Resources Mashup & Kitten Meets Hedgehog

Kikolani

Why Google+ Is the Best Social Platform for Content Marketers – On Google+, your network impact extends beyond the social media domain. 6 Parts of Your Marketing You Should Always Be Optimizing – What will truly move the needle for your optimization efforts? Business / Career. Search Engines / SEO.

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