Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Razor Social

MAY 18, 2017

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. So go ahead, log into your Google Analytics account and click the Admin tab at the bottom of the menu on the left. Account Level Settings. Change history.

Analytics 110

Analytics Google URL Adwords 110

Social Media Marketing

FEBRUARY 8, 2021

Digital marketing has been a key element in the overall marketing strategy of businesses. Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. 20 Effective Digital Marketing Tools 1. Content is a waste if it can't be found.

Types 90

Types Marketing SEO Affiliate marketing 90

Webbiquity SMM

JULY 15, 2014

and Microsoft have been making acquisitions that could change the way digital marketing is done in the near future. What seemed to be objects of science-fiction books and shows are now being developed in the real world, and may be used for marketing. But what do these purchases tell us about the direction digital marketing is going?

Yahoo 195

Yahoo Marketing Apple Analytics 195

Waxing UnLyrical

MAY 2, 2013

I’ve been a web marketer for a long, long time. Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. Google Analytics. Guest post by Sean McGinnis. Let’s dig right in.

Adwords 278

Adwords SEO Compete Analytics 278

Oktopost

APRIL 22, 2019

It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. So, what’s a marketer to do?! Especially, for lead generation.

Software 102

Software Marketing B2B Analytics 102

Bill Hartzer

FEBRUARY 14, 2012

Standing Dog, an Interactive Agency located in the Dallas, Texas area, is currently seeking an experienced PPC Marketing Specialist to join our Paid Search team. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo!

Adwords 94

Adwords Paid Search Yahoo Microsoft 94

Bill Hartzer

MARCH 5, 2013

Here at Standing Dog , an interactive marketing agency based in the Dallas, Texas area, we have a job opening for a PPC (Pay Per Click) specialist. Ideally we’re looking for someone who is Google AdWords certified. – 1-2 years of Paid Search experience, including; – Experience working with analytical software (i.e.

Adwords 126

Adwords Real Estate Microsoft Yahoo 126

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Before we jump into exploring the nuances of the lead generation game, let’s take a look at some of the proven methods of acquiring leads tried and tested by B2B marketers. Email Marketing. Content Marketing.

B2B 217

B2B Brands Influencer LinkedIn 217

Atom Thought

SEPTEMBER 3, 2010

As a person who has worked in Google, cleared GAP certification, and who heads a business unit now outside of Google, I have a specific take on it’s importance for a Marketing Manager in an enterprise. So, if one needs to become an expert in adwords, and remain focussed in that area, clearing a GAP exam is great!

Advertising 221

Advertising Google Adwords Engineering 221

Bill Hartzer

AUGUST 21, 2012

LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. This person they hire for this position will be part of the online marketing team managing and implementing a multi-million dollar paid search marketing program for the company.

Engineering 109

Engineering Paid Search CPA CPC 109

Social Media Strategies Summit

FEBRUARY 4, 2021

In today’s competitive commercial landscape, marketing professionals increasingly depend on digital channels for assistance. In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. 89% of B2B marketers turn to LinkedIn for lead generation.

B2B 130

B2B LinkedIn Strategy Brands 130

agora pulse

SEPTEMBER 23, 2020

A total of 47% of social media marketers say developing social strategies to support overall business goals remains their number one challenge. Though social media has become more data-driven, only 32% of marketers have a documented strategy. More web traffic = CTR (click-through rate) from your social media posts or campaigns.

Social Media 144

Social Media ROI Social Media Management URL 144

Josh S Peters

MARCH 8, 2013

About this Author: when Mary isn’t busy reviewing promotional fulfillment in and around the Chicagoland area, she is covering a wide range of marketing topics to keep her readers happy and informed! Open a PPC Campaign . This is a basic step that pretty much every internet marketer knows about. Try out the Classifieds .

Tips 165

Tips Marketing Adwords Yahoo 165

Later

APRIL 9, 2020

Thinking about jumping into affiliate marketing on Instagram? In this blog post, we’re explaining what affiliate marketing is, how to get started, and how you can use an affiliate program to fast-track your brand’s growth and success! Table of Contents: What is Affiliate Marketing? What Are the Benefits of Affiliate Marketing?

Affiliate marketing 97

Affiliate marketing Affiliate network Instagram Marketing 97

agora pulse

APRIL 5, 2017

If you have experience with Facebook Ads Manager or Google AdWords, managing your ads on Quora will be a breeze. Under this tab, there are two sections: Spending Summary and All Campaigns. All Campaigns. Next, let’s take a look at the campaign dashboard. Campaign Structure. Inside a Quora Ad Campaign: Ad Sets.

Adwords 133

Adwords Metrics CPC Campaign 133

Kikolani

JUNE 18, 2016

As you may have noticed, there are lots of certification opportunities popping up in the online marketing landscape. So when Simplilearn reached out to me about their Digital Marketing Certified Associate (DMCA) Training Program , I wondered where they fit in. Would digital marketers be able to learn something from them?

Adwords 60

Adwords Marketing Training Module 60

Social Media Strategies Summit

APRIL 15, 2021

Do some research, use social media analytics and web analytics data to identify and understand your existing customers. Promoting your brand community is just like any other brand awareness campaign: you need to let the right people know about your community and why they should join it.

Process 162

Process Communities Brands How To 162

Razor Social

JULY 13, 2017

Google Analytics can help you understand and analyze referral traffic coming from different social media channels. In this article, we’re going to show you four different tools you can use to identify specific social media traffic so you can track the success of your campaigns more precisely. Use Google Campaign URL Builder.

Social Media 111

Social Media URL How To Analytics 111

Social Media Marketing

NOVEMBER 25, 2016

The Google Adwords manage all the ads on the website. After the meeting the criteria, there marketing place cookies on the site visitor’s machine. The cookie ID stays on the marketing list as there are a variety of advertising controls. The successful campaign has two different traits. How does it work?

Adwords 60

Adwords List Advertising Google 60

Bill Hartzer

OCTOBER 21, 2011

Many internet marketers are familiar with the SEOQuake plugin for Firefox which helps you find out the demographics of various keywords, and domains. SEMRush.com , from the makers of SEOQuake , is a website that can give you some amazing website analytic information in regards to the top keywords on Google, and how they relate to a website.

Engineering 156

Engineering Tools Review CPC 156

Small Business Mavericks

AUGUST 8, 2013

Whether you try to reach your intended audience through pay per click advertising, video marketing, or guest blogging , you’ll have to decide who your target audience consists of. Google AdWords campaigns. Google AdWords campaigns. Video marketing. Demographics matter a lot in marketing.

Adwords 101

Adwords Analytics Engineering Social Networking 101

Twist Image

MAY 9, 2013

You can''t throw a marketer down a flight of stairs these days without hearing the terms, real-time bidding, big data, retargeting and native advertising tumbling off of their tongues. It has become so pervasive that it''s beginning to make social media, mobile marketing and plain-old digital advertising seem somewhat antiquated.

Adwords 84

Adwords Marketing eBook Advertising 84

Techipedia: Tamar Weinberg

APRIL 24, 2012

How can you tell where to direct your marketing efforts if you don’t know where your leads are coming from? This post will talk about how to set up lead tracking on your site, take the guesswork out of your marketing, and help you get more, high quality leads. Other firms tie a phone number to each keyword within the AdWords campaign.

Adwords 155

Adwords How To Module Aggregator 155

Bill Hartzer

FEBRUARY 24, 2011

TouchStorm , a leader in online editorial video, has a job opening for a search engine marketer, someone who knows both search engine optimization and search engine marketing (PPC). Here is the job description, as recently forwarded to me: Search Engine Marketer (SEO, SEM), TouchStorm. Search Engine Marketer (SEO/SEM).

Engineering 106

Engineering Marketing Paid Search Adwords 106

Small Business Mavericks

FEBRUARY 11, 2011

The good news for a small business owner is you can run your own ongoing SEO campaign for $600 a year. You might find it more profitable to hire a small business marketing expert who understands SEO to assist you in reaching your goals. The time it takes to learn how to SEO your own website could result in lost dollars in the process.

Small Business 87

Small Business Case Study Marketing Press Release 87

agora pulse

MAY 29, 2018

I was spending €3,000 per month on content marketing and social media. Will your company enjoy better ROI from social media marketing compared to alternatives like pricey television commercials, radio ads, billboards, print advertisements or Google AdWords? However, in marketing terms this doesn’t just mean a sale.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

I was spending €3,000 per month on content marketing and social media. Will your company enjoy better ROI from social media marketing compared to alternatives like pricey television commercials, radio ads, billboards, print advertisements or Google AdWords? However, in marketing terms this doesn’t just mean a sale.

ROI 108

ROI CPC eBook URL 108

Kikolani

FEBRUARY 16, 2016

These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization. The Advanced Guide To Content Marketing – by Quicksprout. . Choose the best long tail keywords to drive traffic to your website using web analytics and keyword research tools.

eBook 60

eBook SEO Hubspot Marketing 60

Twist Image

MAY 7, 2013

At this moment, marketers have one of the most compelling platforms to better understand which of their messages resonate. The business model for TrueView is also similar to that of Google AdWords. google adwords. marketing campaign. performance based marketing consumer experience. web analytics.

YouTube 110

YouTube Adwords Apple Engineering 110

Bill Hartzer

FEBRUARY 15, 2012

PPC Marketing Specialist. A Dallas interactive agency is currently seeking an experienced PPC Marketing Specialist to join our Paid Search team. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! Search Marketing.

Engineering 112

Engineering Paid Search Adwords SEO 112

Saying It Social

FEBRUARY 17, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials What AK Knows About Social Media Marketing I am by no means a self-proclaimed social media marketing expert, however I have learned a great deal by doing and analyzing, and would like to take this opportunity to share a little bit with you.

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Mindjumpers

NOVEMBER 9, 2011

For instance, an integration with Google Analytics seems like an inevitable feature when it comes to measuring the performance of your page. Finally, it is of course also possible to create an Adwords campaign. I guess many of these services will be integrated to a Google+ Page too.

Google 223

Google How To Badge Adwords 223

SocMed Sean

AUGUST 23, 2019

You know…the marketing content. NOTE: Before you roll your eyes and sigh that you “aren’t a marketer”, you need to understand that EVERYONE who is trying to attract and convert users needs to be a marketer. If you want your course to succeed, you need to learn about marketing, engagement, retention, and conversion.

Course 178

Course SEO Engineering URL 178

Twist Image

OCTOBER 11, 2013

Media is bought, ads are placed and metrics are gathered post campaign. It seems simple enough, but in a world of Google AdWords , real-time bidding, Facebook ''s newsfeed and more, you can iterate, optimize and build different destinations (or landing pages) for a brand to test and learn - in real time - what is working and what is failing.

Advertising 95

Advertising Adwords YouTube LinkedIn 95

Sprout Social

FEBRUARY 6, 2017

Social media ROI is one of the most heavily debated topics in the online marketing world. Because measuring the effectiveness of social media marketing efforts isn’t as clear cut as, say, running a Google AdWords campaign. 39% said a lack of analytics, expertise and/or resources. 38% said poor tools.

ROI 40

ROI Social Media Analytics Cost 40