Adam Sherk

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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

The question, then, is whether newspaper publishers will do any better at monetizing mobile advertising than they have online. Yes, the New York Times app looks impressive, with video that plays right inside the newspaper display (although you can do that on the NYT web site, too). On the iPad, you can…do those same three things.

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Why the News Business Isn't Profitable

Adam Sherk

But it’s those commercial queries that are so desirable to advertisers. Accordingly, AOL has (once again) become an important venue for advertisers while also reaping the benefits of strong search rankings — after all, people are searching for all that commercial content. When people search, they’re in between places on the web.

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How to Identify Your Own Top Trends of 2009

Adam Sherk

What were your top referrers/trends in Web search, news search, image search, blog search and video search? This post will difinitly help me with my advertising website. Things that news and content sites should look at include: What terms and content types brought in the most search engine referral traffic? Happy New Year.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

For publishers schema.org article, video and organization markup are particularly important, and the new itemList markup for section pages has potential too. The use of sponsored content and native advertising also continues to increase as publishers look for additional sources of revenue.

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Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

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Top 10 Reasons The New York Times is Really Putting up a Paywall

Adam Sherk

Newspapers and magazines survive through advertising and newspaper sales. The advertising has gone elsewhere and they want to charge for News? Ask an optician and he will tell you why. I worked for more than 20 years in the UK textile industry and saw that industry move elsewhere. It happens.

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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.