Techipedia: Tamar Weinberg
NOVEMBER 11, 2010
Check in from time to time, post some photos of your holiday party, advertise a sale or your employee of the month. This is a great way to create some local buzz and to reward those customers for providing word-of-mouth advertising in your favor. Tourism/Travel/Hospitality. Goals: Connect with new clients who enjoy traveling.
Techipedia: Tamar Weinberg
APRIL 25, 2013
A user searches for “All-Inclusive Caribbean Vacations” on Google, and, a few minutes later, heads over to the New York Times Travel Section. The Mismeasurer: If you’re only paying attention to clicks, you’re not measuring your display advertising campaign effectively.
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Techipedia: Tamar Weinberg
NOVEMBER 9, 2011
Digital management software also often provides features such as an approval process for all artwork and a best practice area which allows users to share files and ideas which is also accessible to external parties, including branding, marketing, advertising, and PR agencies to ensure consistency among all channels.
Techipedia: Tamar Weinberg
MARCH 4, 2010
The word of mouth has traveled, because Pamela Slim learned about the hotel from Jonathan. If you’re constantly broadcasting and not building bridges, your social media engagement will only travel so far. For more than 50 years marketing and advertising has been ran by the big guns on Madison Avenue. Has it been a success?
Techipedia: Tamar Weinberg
DECEMBER 20, 2011
As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. This is a guest post from James Bentham. SMS, really? Flexibility : The variety that SMS marketing offers is almost endless.
Techipedia: Tamar Weinberg
MARCH 12, 2009
Isn’t that what every business wants–great “word of mouth&# advertising. Though, I travel a lot, cruising is not my usual style of vacation. Every travel writer knows the creditability risk one takes when recommending a resort or cruise that one stays at for free. My one and only cruise was free, I won it.
Techipedia: Tamar Weinberg
AUGUST 2, 2011
It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!
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