Sherrilynne Starkie
AUGUST 19, 2013
Sharethrough worked with IPG Media Lab to complete the industry’s first native advertising effectiveness study using both eye-tracking and survey-based techniques. INFOGRAPHIC: The Mobile Advertising Ecosystem Explained. Marketing Social Media banner ads Marketing and Advertising native advertising' Related articles.
Waxing UnLyrical
JUNE 4, 2019
The sky’s the limit when it comes to creativity in the travel and tourism industry! Cait DeBaun leads communications for Project Time Off , a travel industry initiative to motivate Americans to take vacation and see the country. So we look at how and why people book travel. Metrics to gauge whether a travel app is taking off.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Realtime Report
FEBRUARY 21, 2017
Business Travelers Increasingly Vulnerable To Data Theft. trillion in 2019 to $6 trillion by 2021, one area of particular concern is information security while traveling on business. Although cyber and information security threats are not constrained by geographic boundaries, travel increases the risk. ” Click To Tweet.
Jon Loomer
APRIL 28, 2023
Let’s review how things were before, how things are now, and how this impacts advertising. For many advertisers, this won’t matter. If you cater to tourists, you likely used the “Traveling in this location” option. Well, this was a bit of a surprise. But I often use “Living in” for my ads.
Jon Loomer
JULY 4, 2023
Advantage+ Shopping Campaigns offer advertisers powerful results using machine learning and special features. It’s broad for a reason, but this can be problematic for advertisers who have (often legal) restrictions regarding customers they can serve by age or location. You can provide countries or regions, but that’s it.
Jon Loomer
APRIL 14, 2015
Facebook is always adding to the multitude of ways that advertisers can reach their ideal audience. Thanks to the latest rollout to both Power Editor and the ad create tool, advertisers have several new ways to target based on geography. People Traveling In This Location. Target By Address. But there is an important difference.
Twist Image
AUGUST 31, 2018
This the question I get asked the most when it comes to my extensive (and often frenetic) business travel pace. Once I break it down, most people realize that life (and business travel) can be a lot less complicated and stressful if you plan, and seek out the advice from others who have paved the way (and paid the price). travel app.
Expert insights. Personalized for you.
273 
Let's personalize your content