The Realtime Report

APRIL 25, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . On Wednesday, Facebook announced that more than one billion users now access the social network on mobile devices every month. Facebook: 1.23 via YouTube.

Social Networking 170

Social Networking Mobile Tumblr Facebook 170

The Realtime Report

JANUARY 31, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . ” The evidence is in: in Q4 2013, 53% of Facebook’s advertising revenue came from mobile ads (on iPads, smartphones and other mobile devices).

Social Networking 150

Social Networking Mobile Tumblr Statistics 150

The Realtime Report

DECEMBER 20, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . By 2016 Social Networking Stats: Top 20 Most Viral Publishers on Social Networks, #RLTM Scoreboard. Facebook: 1.15 via Facebook.

Social Networking 142

Social Networking Mobile Tumblr Statistics 142

The Realtime Report

MARCH 21, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Mobile – and mobile advertising – is clearly playing a huge role for Twitter in the U.K. Facebook: 1.23 billion monthly active users. via Facebook.

Social Networking 170

Social Networking Mobile Twitter Tumblr 170

The Realtime Report

JANUARY 3, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Will Reddit’s niche market – with users that are notoriously wary of heavy advertising - respond well to this venture into e-commerce? Facebook: 1.19

Reddit 149

Reddit Social Networking Tumblr Statistics 149

The Realtime Report

JULY 6, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Facebook Advertising Costs: Russia, Japan and U.S. Here are the top 10 most-expensive Facebook advertising markets: #.

Cost 142

Cost Social Networking CPC CPM 142

The Realtime Report

DECEMBER 17, 2012

Social ad spending in the Asia-Pacific region will grow faster than social ad spending in North America or Western Europe, according to a new report from eMarketer. By 2013, Asia-Pacific will account for a greater percentage (22.9%) of global social network ad spending than Western Europe (with 22.3%).

Social Networking 142

Social Networking Mobile Advertising Report 142

The Realtime Report

DECEMBER 7, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. It’s like, “Hey, it’d be easier to advertise in this one newspaper if everyone in the world reads this one newspaper.”

Foursquare 181

Foursquare Social Networking Activities Nielsen 181

The Realtime Report

JULY 20, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Mobile ads have a CPM of $9.86, 13x higher than desktop ad CPMs for the social network. via Forbes.

Social Networking 183

Social Networking Mobile CPM Tumblr 183

The Realtime Report

JULY 27, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Global Social Media Ad Revenues Grow 60% Year-Over-Year. Global social media revenues will increase from $11.8

Social Networking 161

Social Networking Social Media Tumblr Foursquare 161

The Realtime Report

DECEMBER 19, 2013

The latest estimates from eMarketer show staggering growth in UK mobile advertising. Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. Mobile ad spend for 2013 will total over £1 billion (around $1.89 billion) in the UK. billion (or more than $3.58

Mobile 142

Mobile Statistics Retail Advertising 142

The Realtime Report

DECEMBER 18, 2012

Mobile gaming is growing more rapidly in the US than either social or online casual gaming, according to an eMarketer report. With its rapidly expanding audience, mobile gaming will also lead in advertising growth. in-game advertising. ” What are the options for advertisers looking to use gaming platforms? .”

Mobile 187

Mobile Advertising Social Networking Report 187

The Realtime Report

APRIL 30, 2014

Twitter just announced its first quarter earnings report for 2014, with impressive gains in advertising: total revenue grew 119% year-over-year, with 90% of those earnings coming from advertising. Of that advertising revenue, a huge chunk – 80% – came from mobile.

Mobile 180

Mobile Statistics Advertising Report 180

The Realtime Report

JULY 26, 2012

The Australian Interactive Media Industry Association (AIMIA) and Yellow Pages released the “Yellow Social Media Report” in June 2012, revealing that larger businesses in Australia were most likely to have a social media presence (79%) vs. only 34% of medium-sized businesses, and 27% of small businesses.

Social Media 175

Social Media Discount Comparison Social Networking 175

The Realtime Report

MARCH 19, 2014

Is your brand spending on mobile advertising? Related Stories Social Networking Stats: 52% of SMBs Use Facebook for Ads/Promotions, #RLTM Scoreboard 1/3 of Moviegoers Purchase Tickets Via Mobile Phone Social Media News Ticker: Facebook Email is Dead, Twitter’s Amplify Now on Movie Screens.

Mobile 167

Mobile Statistics Advertising Project 167

The Realtime Report

MARCH 31, 2014

Facebook expands Lookalike Audiences to let advertisers target people who use their sites, apps, or Pages – now advertisers using Lookalike Audiences can target users who visit their websites, use their mobile apps, or are connected to their Facebook Pages (The Next Web). Any social media updates that we missed?

Lithium 160

Lithium News Klout Foursquare 160

The Realtime Report

MARCH 6, 2014

A recent report from the Interactive Advertising Bureau (IAB) and InMobi examines how much people rely on smartphones for moviegoing information. ” Which begs the question – are advertisers paying attention? Long gone are the days of checking the newspaper for local movie times, or dialing Moviefone for listings.

Mobile 164

Mobile Film Statistics Advertising 164

The Realtime Report

FEBRUARY 24, 2014

Facebook narrows the target for advertisers – last Thursday Facebook rolled out new options for advertisers looking to target consumers by location, demographic, interests or behavior (The Wall Street Journal). Facebook tests mobile “Highlights”, a cheat sheet to your friends’ lives – last week Facebook released its 7.0

News 164

News Publishing LinkedIn Social Media 164

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. education went up 421%. sports grew 417%. Do you agree?

Mobile 170

Mobile Automotive Sports Travel 170

The Realtime Report

JANUARY 7, 2013

Mobile video viewers are highly likely to share mobile video content, according to a new study by the Interactive Advertising Bureau. Finally, respondents weighed in on mobile video advertising. The majority – 53% - are “positive or neutrally receptive” towards mobile video advertising. 52% share music videos.

Mobile 178

Mobile Video Content Survey 178

The Realtime Report

APRIL 21, 2014

Twitter pushes further into mobile ads with MoPub integration – Twitter is now making it easier to run marketing campaigns on both Twitter and MoPub, the mobile web ad exchange that Twitter purchased last fall; the new set-up makes it much simpler for advertisers to use the two platforms together (The Wall Street Journal).

News 173

News Adsense Social Media Facebook 173

The Realtime Report

AUGUST 2, 2012

Out of Facebook’s mobile user base of 543 million, nearly 20% access the social network via mobile only. The social networking giant has only added about 15 million US users in the last year ( TechCrunch ). If Facebook wants to keep advertising revenue up, it will have to place more focus on mobile.

Mobile 185

Mobile Facebook Social Networking Feed 185

The Realtime Report

DECEMBER 20, 2012

On Black Friday, Facebook and Walmart launched the social network’s largest mobile advertising campaign ever. The campaign shows Facebook’s willingness to work directly with big advertisers, in some cases “using those brands as labs to test new ad products.”

Mobile 149

Mobile Team Retail Journal 149

The Realtime Report

DECEMBER 16, 2013

Facebook’s new offline sales measurement trick could make ad clicks obsolete – retailers using Facebook’s Custom Audience campaigns can now measure their offline sales; previously, offline conversion measurement was only available for advertisers working with a Facebook measurement partner (TechCrunch).

News 156

News Instagram Social Media Twitter 156

The Realtime Report

JUNE 16, 2014

Related Stories Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0, Vine Comes To Xbox One Social Media News Ticker: Crowdfunding Coming To YouTube Soon Social Networking Stats: Tumblr Draws Youngest Users Among Top 10 Social Platforms, #RLTM Scoreboard.

News 175

News Instagram Social Media Twitter 175

The Realtime Report

DECEMBER 9, 2013

Facebook adds more ‘News’ to News Feed to become more Twitter-like – Facebook is now promoting more ‘real news’ posted by users; the social network’s news-feed algorithm will now expose more links to articles from media organizations — especially on mobile (AdAge). and… Apple?!

Apple 149

Apple News Buy Tumblr 149

The Realtime Report

APRIL 28, 2014

Twitter lets advertisers promote website content – last Friday, Twitter announced the “Website Card” to help advertisers showcase their website content inside tweets and point audiences to any page of their site (CNET). Any social media updates that we missed? Let us know in the comments below.

News 170

News Social Media API Facebook 170

The Realtime Report

DECEMBER 10, 2013

As such users are also fickle and tend to jump from app to app and social network to social network (remember MySpace’s fall from grace?), Apparently Snapchat has already been experimenting with photo and video advertisements between every 20th or 30th “snap.”

Questions 156

Questions Real Estate Small Business Tumblr 156

The Realtime Report

JULY 21, 2014

– Facebook is now testing a “buy” button that would allow consumers to purchase products directly from ads on the social network; so far the testing has included “a few small and medium-sized businesses” in the U.S. Facebook tests new ‘buy’ button for online purchases in U.S.

Buy 173

Buy News Tumblr Foursquare 173

The Realtime Report

NOVEMBER 10, 2016

Embrace Social Commerce. Don’t forget to maintain a healthy presence on popular social networks. Interact with potential customers and always take the time to answer questions on social media. You can also use the built-in advertising network to help promote your products or special offers.

Conversation 104

Conversation Tips Content management systems Banking 104

The Realtime Report

OCTOBER 24, 2012

Following in the footsteps of Dunkin’ Donuts and Mercedes-Benz, the real-estate brand is embracing social gaming in a big way — with the largest game provider (EA), on the most popular social network (Facebook). ” Why did CENTURY 21 choose SimCity Social in particular?

Real Estate 170

Real Estate Energy Social Networking Buy 170

The Realtime Report

FEBRUARY 17, 2014

Recognizing “it’s complicated,” Facebook expands profile gender options beyond male and female – Facebook users can now choose a “custom gender pronoun” to express their identity on the social network; those who choose a custom gender can also control who they share that gender choice with on the platform (re/code).

News 149

News Social Media Twitter Facebook 149

The Realtime Report

JULY 22, 2014

Pinterest has emerged as the new favorite social network for consumers, increasing 6% to an ACSI score of 76. Improved features and search capabilities have launched the site to the top of the social media category for the very first time. Social Networking Stats: Active Usage Drops For Facebook and Twitter, #RLTM Scoreboard.

Social Media 173

Social Media Wikipedia Tumblr Reddit 173

The Realtime Report

APRIL 7, 2014

YouTube to run TV ads promoting video creators in big 2014 push – a new campaign – which will promote three YouTube creators with ads across Google properties, TV, print and out-of-home signs – marks the first time YouTube has purchased TV ads to promote specific creators or channels (Advertising Age).

Types 176

Types News Nielsen Social Media 176

The Realtime Report

APRIL 16, 2014

The challenges each site faced were essentially different; Mark Zuckerberg and Facebook were out to show that his “social network” was more than just an experiment; meanwhile, Twitter was looking to prove that it could be a platform more meaningful than trending topics and celebrity gossip.

Twitter 187

Twitter Small Business Facebook Cause marketing 187

The Realtime Report

SEPTEMBER 12, 2012

Check-ins are shared with friends on Foursquare and can also be shared on Facebook, providing free advertising for vendors whenever consumers choose to use the service. ” The gumball is effectively purchased through “social media currency.” CheckNChewShort from Tyler DeAngelo on Vimeo. Why the gumball machine?

Foursquare 168

Foursquare Vimeo Social Networking Trends 168

The Realtime Report

MARCH 3, 2014

Twitter is bringing Promoted Accounts to its search results – last week Twitter announced that Promoted Accounts – where businesses pay to advertise to users – will now show up in Twitter search results (TechCrunch). ABC joins other U.S.

News 164

News Social Media Facebook LinkedIn 164