Small Business Mavericks

article thumbnail

Why Social Media Advertising Is On The Rise

Small Business Mavericks

Social media advertising is a sweet blend of pay per click advertising and social media. Mobile marketing is a big thing, but social media advertising is even bigger. That could account for the increase in advertising revenues for the two social media giants Twitter and Facebook.

article thumbnail

Mobile Advertising Segmentation – Tablets & Smartphones

Small Business Mavericks

Cynthia Boris at Marketing Pilgrim reveals some interesting tidbits about tablets and smartphones regarding mobile advertising click-throughs. Here’s a run down of some of the more interesting findings: Smartphones dominate games, social media, communications, productivity apps, news, weather, dating, sports, and shopping.

Mobile 101
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Native Advertising: The Next Big Thing

Small Business Mavericks

Native advertising is social media content that looks like content but is really advertising. It looks and feels like the usual content you would find on social media, but when you click on the link and read or watch, then you discover that you are being advertised to. Business Insider tells us why.

article thumbnail

Advertising And The Super Bowl

Small Business Mavericks

If there is any reason at all to suspect your targeted audience will be watching the Super Bowl, the biggest return on your marketing investment will probably be some sort of social media outreach because the connections you have already made can be enhanced. Social Media advertising and the Super Bowl Super Bowl trust'

article thumbnail

How To Advertise Online For Your Small Business

Small Business Mavericks

In the business world, advertising is everything when it comes to keeping a business going. Yes, large corporate companies advertise all the time and spend large amounts of money to do so. That does not mean you should ignore advertising altogether. Advancing technology is where advertising lies right now. Far from it.

article thumbnail

Build Your Social Media Plan From Your Core Strengths

Small Business Mavericks

There is a lot to be said for search engine optimization and paid advertising. But social media is a two-way conduit that requires your interaction. What matters is that you use social media as a strategy. If you set a plan before you start talking you’ll have a much more focused social media presence.

article thumbnail

Your Social Media Lead Generation System

Small Business Mavericks

But today I want to talk about using social media for lead generation. There are many things that affect the ROI of your social media. Other benefits to social media lead generation include: Top-of-mind awareness for your brand. What do you want your social media lead generation system to do for you?

System 70