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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics.

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6 Lessons Learned From the Demise of MySpace | facebook | Social.

Convince & Convert

I remember quite clearly being told that one of my regional clients couldn’t advertise on MySpace.com because we didn’t have a budget of at least $25,000/month. Perhaps it’s different for those *working* in social media, whose real name is therefore relevant, to the majority of people who just use it? So much clutter.

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