Idaconcpts

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Ecommerce Retailers: To Pay Per Click or Not to Pay Per Click

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One of the most common forms of online marketing that ecommerce merchants use is pay per click (PPC) advertising. Your marketing/advertising budget is limited – PPC requires that you spend money each and every day to attract visitors to your site. Since you’re selling things online, it’s best to market yourself online.

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Affiliate Nexus Tax Coming to Arizona and Minneapolis

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Basically, the law says if an online retailer has affiliate marketers in the state, then the retailer is responsible for collecting and remitting sales tax. But these names are misleading because the tax, which is complex and takes on many different forms, singles out just one group within the online advertising space: affiliates.

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