Small Business Mavericks

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GoDaddy: Good Marketing Or Reputation Problem? | Small Business.

Small Business Mavericks

» GoDaddy: Good Marketing Or Reputation Problem? Their Super Bowl commercials with scantily clad women have upset some people despite the Web hosts increasing business as a result of the advertising. So here’s the question: Would any amount of reputation management help GoDaddy at this point?

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Build Your Social Media Plan From Your Core Strengths

Small Business Mavericks

There is a lot to be said for search engine optimization and paid advertising. But social media is a two-way conduit that requires your interaction. What matters is that you use social media as a strategy. If you set a plan before you start talking you’ll have a much more focused social media presence.

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Your Social Media Lead Generation System

Small Business Mavericks

But today I want to talk about using social media for lead generation. There are many things that affect the ROI of your social media. Other benefits to social media lead generation include: Top-of-mind awareness for your brand. Establishing your expertise and reputation within your niche.

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Social Media: The New Word Of Mouth

Small Business Mavericks

A new study shows that small business owners recognize the value of word of mouth advertising, but they don’t see a need for social media. Perhaps SMBs are not aware that social media is the new word of mouth. Maybe your business is doing fine without advertising. That’s good.

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Facebook Experiments With Real-Time Advertising | Small Business.

Small Business Mavericks

The social network is now the most trafficked website online. It has a competing advertising model. For the longest time, serious advertisers online went to the pay-per-click line, and Google was the beginning of that line. But then Facebook became the popular social network and introduced its own PPC advertising model.

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Four Traditional Marketing Tactics That Work Well Online

Small Business Mavericks

Paid Advertising – newspapers, billboards, television, radio. Paid advertising has been around for a long time. The online equivalent is pay-per-click advertising, banners, and video. Social Marketing – traditional bricks and mortar business had a tough time of it when it came to being good community citizens.

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How To Start Generating Traffic On Your Blog

Small Business Mavericks

Social Media Scheduling. Smart Facebook Advertising. Other Paid Advertising Platforms. Reddit Advertising. Your marketing campaigns, reputation management, brand recognition, and customer loyalty are equally part of the mix and are affected by social media, email, niche communities, and SEO.

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