Socialized

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How the Economy and Social Media Are Ruining PR

Socialized

The combined effects of social media and a down economy are ruining the PR industry. Social media is seen by some companies as the new PR. These same companies used to divert dollars from advertising to PR with the notion that they would get “more for their money&# with PR. Here’s how. And it’s a shame.

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The Ultimate Guide to Social Media Listening

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Social listening is an excellent means of understanding. Social media is a breathing body. Thousands of people publish everything every minute, not even just their personal lives, on social media networks. Social listening comes into the scene here. What do You Mean by Social Listening?

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McLuhan, Socrates and Edith Wharton On Social Media

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In an effort to better understand the social media phenomenon, it often helps to turn to experts in the field. But I’m not talking about social media gurus or mavens, or people with 20,000 followers on Twitter. Whenever we publish details about our selves, we have affirmatively decided to invade our own privacy.