TikTok Publishes New Guide on How Advertisers Can Navigate New Data Privacy Restrictions on iOS
Social Media Today
AUGUST 2, 2022
The guide looks at how advertisers can navigate the new data tracking framework, as a result of Apple's ATT update.
What Chrome’s Elimination of Third-Party Cookies Means for Meta Advertisers
Jon Loomer
JANUARY 8, 2024
What does this development mean for Meta advertisers? But I decided to immerse myself in as much of this cookie news as possible to help understand — both for my advertising efforts and yours — whether this is something to worry about. These cookies are important for advertisers and publishers, after all.
Advertising 
171
171 Join 5,000+
Insiders
Sign Up for our Newsletter
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Trending Sources
Meta Publishes New Guide on How Brands Can Mitigate Data Loss as a Result of New Privacy Changes
Social Media Today
SEPTEMBER 13, 2022
As data privacy regulations further restrict information access, advertisers need to upgrade their approach.
Privacy 156
156 
These Ads Suck: Will Users in a Privacy-Altered World Like What They See?
Jon Loomer
FEBRUARY 25, 2021
Privacy as the goal, advertising will suddenly seem very “different” to users. This prompt, most importantly for Facebook advertisers who run ads for mobile web, will be shown for Facebook and Instagram app users. To non-advertisers, this quote means nothing. The Future of Privacy-Altered Advertising.
Privacy 164
164 
Julia Shullman on the Silver Linings of Data Privacy Regulation
Oktopost
AUGUST 19, 2021
Julia Shullman, General Counsel & Chief Privacy Officer at TripleLift takes the hot seat today. Listen to the podcast: For more thought leadership on how data privacy regulation, GDPR and identity impact B2B business activities, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn.
Privacy 62
62 
Could the Survival of Facebook Depend on Its Privacy?
Waxing UnLyrical
AUGUST 22, 2012
In the past, I’ve made the argument that your privacy is not Facebook’s responsibility, and I still believe that. It will hurt their pocketbooks in the short-term, but to ensure the survival of the company, it needs to get advertising figured out, and how to monetize all those users. At least, that’s what I think.
Privacy 198
198 
Are You Restricting Your Meta Ads Lead Forms?
Jon Loomer
MAY 29, 2023
There is a simple setting that most Meta advertisers don’t even realize exists, and it may be limiting the number of leads you get from lead ads forms. When you create a Meta lead form, you will go through the steps of your form type, intro, questions, privacy policy, message for leads, and maybe more (depending on the form type ).
Organization 200
200 
Managing Facebook ads from your phone
Sherrilynne Starkie
JULY 19, 2014
Now advertisers have a new way to manage Facebook ads on the go. Facebook says its expects the new feature to be available to all advertisers by the end of the summer. A version of this article was originally published on Thonrley Fallis. Facebook graph search and your privacy. Edit budgets and schedules. View insights.
Facebook 319
319 
Seven Ways to Increase Your Brand Influence
Webbiquity SMM
JUNE 21, 2022
A 2020s website should act as a hub for all marketing activities, including email marketing, link-building, content marketing, search engine optimization (SEO), mobile marketing, PPC advertising, and much more. Affiliate sales support independent publishing.
Influencer 288
288 
The Other Side Of Privacy
Twist Image
MAY 16, 2011
You can't throw a rock and not hit a concern about privacy and the use of our data online. From newer media initiatives (think Facebook Beacon ) to cyber-attacks (see what Sony has been dealing with ), not a week goes by that some sort of privacy breach or plans for a corporation to do something funky with consumer's data isn't in the news.
Privacy 104
104 
Podcast Playlist: A blast from the past
Sherrilynne Starkie
JANUARY 24, 2019
A couple of weeks ago I published a list of the podcasts I’d been listening to and people seemed to really like it. As usual, Terry does an excellent job of explaining advertising insider practices for the layman. So here’s an update with what I’ve listened to and enjoyed this past week.
Notification 230
230 
Zuck’s facts about Facebook
Sherrilynne Starkie
JANUARY 28, 2019
Last week, the Wall Street Journal , arguably one of the highest profile news organizations in the world, published an article by Facebook CEO Mark Zuckerberg, and not before time! “You have control over what information we use to show you ads, and you can block any advertiser from reaching you.” Be contrite. Make changes.
Facebook 170
170 
8 Things To Know About Social Media Compliance
Keyhole.co
NOVEMBER 8, 2023
These cover areas like data privacy, advertising, and intellectual property. Today, topics like data privacy are often making the news. Some regulations – such as data privacy and protection laws – have painful fines attached. When advertising on social media, you’ll collect a lot of useful data.
Social Media 52
52 Online ads: the benefits of retargeting
Sherrilynne Starkie
DECEMBER 7, 2013
Every blog and website I visited seemed to advertising The Bay via banner ads and Google ads. It works by using a bit of javascript code on the advertiser’s website to set a cookie in the visitor’s browser. This article was originally published on ThornleyFallis.ca. That’s when I noticed that someone was following me.
Retail 296
296 
How to Use Facebook Messenger Ads to Generate Leads
Jon Loomer
JANUARY 21, 2020
One of a Facebook advertiser’s primary goals is to generate quality leads. But it’s a very good option for advertisers who struggle collecting leads the conventional ways. Finally, we want to provide a link to our privacy policy. Within your Publishing Tools, go to your Forms Library. Advanced Settings.
Facebook 218
218 
Audience Targeting Options Facebook Needs in the Age of Less Tracking
Jon Loomer
AUGUST 9, 2021
That’s rough for advertisers. It creates a need for more granular targeting that isn’t impacted by these privacy developments. Now, though, they’re the type of options advertisers will need to replace or supplement some of their favorite options that are becoming less useful. You have the ability.
Facebook 213
213 
Five Upcoming Social Networks To Look Out For In 2021
Ignite Social Media
MARCH 2, 2021
This article was previously published on Forbes on February 19, 2021. True to its commitment to privacy and security, Signal has not said how many users it gained after Musk’s tweet. Like Signal, MeWe dedicates itself to privacy and security. It’s safe to say that it has at least 20 million users , though.
Upcoming 212
212 
GDPR and social media: What marketers need to know
Sprout Social
JUNE 15, 2020
.” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. This is the big one.
Social Media 132
132 
Is Buying on Facebook More Expensive? And is it Worth it?
Ignite Social Media
MAY 29, 2018
Facebook CEO Mark Zuckerberg announced in January the platform would be revamping the news feed to prioritize content from friends over content from brands, businesses and publishers. This is likely due privacy concerns circulating around the company. Recent updates to the news feed algorithm has increased ad cost, according to Recode.
Buy 94
94 
Taking part in the Facebook 10-year challenge?
Sherrilynne Starkie
JANUARY 21, 2019
Her supplementary article, published January 15th, has received more than half a million Facebook engagements and 601,300+ social media engagements in all, according to Buzzsumo. User trust is at an all time low despite the many steps Facebook has taken to improve privacy and erradicate bad actors. Very plausible. Yet, there is hope.
Facebook 150
150 
Who Viewed My Facebook Profile? The Ultimate Guide
BeingOptimist
APRIL 7, 2023
Facebook is more concerned about user privacy and security that is why Facebook doesn’t offer this feature. Data collection: Some third-party apps may collect your personal information, such as your name, email address, and location, and use it for targeted advertising or other purposes.
Facebook 75
75 
What I Like About the New Facebook Timeline Profile, Privacy Settings, and News Feed
Kikolani
SEPTEMBER 24, 2011
A Longed For New Privacy Settings. Head over to your Privacy Settings, and Edit Settings for How Tags Work. Then click Publish Now or wait until your timeline goes live on Friday, September 30, 2011. The possibilities for advertising and other creepy activities based on this information – priceless! Good stuff!
Feed 168
168 
CCPA Quick Facts for Marketing
Oktopost
JUNE 4, 2019
Coming off the heels of the GDPR (General Data Protection Regulation), the California Consumer Privacy Act of 2018 is going live January 2020 and 10 other state based online-privacy based legislation are on the way. 2. Have you updated your company’s privacy page to alert consumers to your compliance?
Privacy 92
92 
Will private conversations change Twitter?
Sherrilynne Starkie
MARCH 14, 2015
The privacy shift comes as Twitter seeks to bolster user growth and compete with instant messaging platforms such as WeChat, WhatsApp and SnapChat. Will Twitter be serving advertisements within these private conversations? A version of this article was first published at Thornleyfallis.com . But at what cost?
Conversation 150
150 
Facebook Reader a welcome feature
Sherrilynne Starkie
JUNE 29, 2013
This story was originally published on the Thornley Fallis blog. Related posts: Facebook graph search and your privacy. Facebook advertising facts. Do you think that the Facebook Reader will provide you the news and information you need? Does Facebook affect your brain. PLEASE LIKE MY FACEBOOK PAGE. Related articles.
Features 271
271 
Paying Homage to the Social Technographics Ladder
Ignite Social Media
SEPTEMBER 16, 2021
As near as I can tell, Forrester now publishes what they call the Consumer Technographics Benchmark Survey , which covers far more than social media. Perhaps not unexpectedly, the main reason people don’t use Facebook is over privacy concerns, with nearly half of respondents listing that as a reason. Social Technographics Today .
Survey 148
148 Ads Worth Spreading
Twist Image
MARCH 2, 2012
People hate advertising. I prefer to turn the phrase a little bit: people don't hate advertising. people hate bad advertising. Think about privacy: people want their privacy? That's the point of advertising: to make a brand an idea worth spreading. advertising. advertising agency. publishing.
Privacy 107
107 
How to Create an App Activity Custom Audience for Facebook Ads Targeting
Jon Loomer
OCTOBER 17, 2020
Provide a privacy policy URL. If you don’t see it, the app likely still needs to be published, connected to your Business Manager, or connected to your ad account (as described above). Navigate to “Basic” under “Settings” on the left. Provide a terms of service URL. Create a Segment.
Activities 205
205 
How to Set Up Twitter Newsletters and Why Newsletters Aren’t Going Anywhere
Buffer Social
APRIL 7, 2022
Revue is an online publishing platform aimed at writers and publishers that Twitter acquired in 2021. Thanks to its simple interface and Twitter integration, anyone can start creating and publishing a newsletter and immediately find an audience. Why use Revue? Ghost has a great guide to getting newsletter sponsorships.
Newsletter 104
104 
Bitcoin Use-Cases: BAT Crypto Token and Brave Browser Show Glimpse That in the Future, the Internet IS the Browser!
Stay N' Alive
JANUARY 22, 2018
When you visit Facebook, your profile information, the conversations you participate in, and even the websites you visit (via a pixel they give to publishers) all get stored somewhere on Facebook’s massive server infrastructure. YOUR privacy is the goldmine of the current internet ecosystem. This is how they make money!
Privacy 68
68 
Facebook Lead Ads Simplify Opt-in Forms, and They Will Be AWESOME
Jon Loomer
JUNE 26, 2015
It shouldn’t take long for advertisers to realize just how useful, powerful and ultimately profitable these new ad units may be. With Lead Ads, advertisers can have Facebook auto-fill any of this information, assuming users provide it in their profiles: Full Name. Privacy Still Applies. Click To Tweet. Street Address.
Facebook 114
114 
25 Types of Pages that Every Blogger Should Consider
ProBlogger
AUGUST 10, 2023
When you use WordPress you’re given the choice when publishing between doing it as a ‘post’ or as a ‘page ‘ Posts go up on your blog while ‘pages’ are static pages that you can publish without it having to go up on your blog. Advertise with Us Page Looking to sell advertising on your blog?
Types 40
40 
Social Media Security Tips and Tools to Mitigate Risks
Hootsuite
MAY 20, 2020
POLICE ADVISORY ON FAKE CASH GIVEAWAYS ADVERTISED ON SOCIAL MEDIA The Police have observed a spike in the number of… Posted by Singapore Police Force on Wednesday, April 8, 2020. Privacy settings. People seem to be well aware of the potential privacy risks of using social media. determine who has publishing access.
Social Media 144
144 
The #GuyAdams Controversy: Twitter Builds Another Wall. And That’s A Good Thing.
The Realtime Report
AUGUST 1, 2012
The people who use the platform to share and read content (formerly known as “users,” but now better referred to as “the audience”), and the advertisers. And, like other media companies, it now needs to build another wall: a Chinese Wall between its advertising and editorial departments.
Twitter 178
178 
How to Create a Facebook Business Page
agora pulse
JANUARY 27, 2021
Then click Create Page to publish your page. It may change frequently to showcase products and services, promote offers, or advertise events. You can input your privacy policy, products, Wi-Fi network name, or price range. Publish your first post. Suggestions appear when you start typing. Description. Upload images.
Facebook 91
91 How to Create Call-to-Action Units for Facebook Instant Articles
Jon Loomer
APRIL 12, 2017
The response to Instant Articles from publishers has been mixed, to put it kindly. By creating Instant Articles, the publisher is handing over control. But I do understand why the bigger publisher may not have been so excited about Instant Articles. The menu for Instant Articles is within your page Publishing Tools.
Facebook 167
167 
Getty Images vs Creative Commons and Privacy: What Bloggers Need to Know
ProBlogger
APRIL 8, 2014
Even WordPress also published an announcement post in which they share the details of Getty’s new offering and how easy it is to embed an image into your blog. Embedding services like Youtube and others (like the embedding of your image) and even a like button open up another legal field: data privacy.
Chitika Settles with FTC Over Behavioral Ad Targeting
Bill Hartzer
MARCH 14, 2011
Chitika has reached a settlement with the FTC (Federal Trade Commission) over online advertising. Chitika offers a search-targeted advertising solution to web publishers. Many web publishers (web site owners) consider Chitika an alternative to the Google AdSense program. Post on Google Buzz. Share this on Reddit.
Privacy 107
107 
Behavioral Targeting Doubles Ad Effectiveness
Idaconcpts
APRIL 13, 2011
While behaviorally targeted ads have been heavily criticized by privacy advocates, the data from a 2009 Network Advertising Initiative (NAI) study suggest that they will continue to be used by marketers and publishers. Here are the 2 main highlights from that 2009 NAI study. times greater than that of a run-of-network ad.
CPM 125
125 
Cambridge Analytica vs Beacon – Facebook Australia Quantium
Laurel Papworth
APRIL 7, 2018
From Wikipedia “Beacon formed part of Facebook’s advertisement system that sent data from external websites to Facebook, for the purpose of allowing targeted advertisements and allowing users to share their activities with their friends. These activities would be published to users’ News Feed.
Wikipedia 73
73 Top five: social networks are cleaning up their acts
Sherrilynne Starkie
APRIL 6, 2018
In this week's top 5 must-know social media news, we see major social networks rolling out initiatives to protect privacy and increase transparency. It provides information from publishers' Wikipedia entries, related articles, engagement metrics and more. Top five: social networks are cleaning up their acts. Follow List. Embed List.
What You Always Need To Remember About The Internet
Twist Image
JANUARY 18, 2011
Originally, only the people you were connected to (and agreed to connect to) could see everything you posted, but as Facebook attempts to gain more members (which equates to more money and advertising opportunities), they will continue to "open up" people's profiles. You can't have privacy. Vancouver Sun - not published yet.
Privacy 111
111 
How to Delete an Instagram Account (The Easy Way)
Hootsuite
OCTOBER 24, 2022
To change to a private account, go to Settings in the app, then Privacy and tap the slider next to Private account to the on position. Schedule and publish your content—yep, Reels, too!— Plan, schedule, publish, engage, analyze, and advertise everywhere from one dashboard. This is a trick reason. Try it free today.
Instagram 72
72 
Instagram Does the Two Step - And Steps In It
Social Media Marketing
DECEMBER 18, 2012
But with yesterday's announcement of pending changes in its Privacy Policy and Terms of Service , Instagram is quickly falling from grace. We do not give your content or information to advertisers without your consent. CBS actually asks the question, " Should you be concerned about Instagram's new privacy policy? "
Instagram 168
168 
Let's personalize your content