Convince & Convert

SEPTEMBER 2, 2015

When executed correctly, influencer marketing has the ability to reach niche audiences and create a greater impact than traditional advertising methods. When executed incorrectly, however, certain mistakes can prevent your company from maximizing the potential of this strategy. Fix It: How to Get Organized.

Influencer 60

Influencer Brands Marketing Authentication 60

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. This sentiment can help promote a sense of cohesive culture and increase performance. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate. Dynamic Signal.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. This sentiment can help promote a sense of cohesive culture and increase performance. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate. Dynamic Signal.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Convince & Convert

NOVEMBER 20, 2013

In the years since Benioff wrote his manifesto, enterprises have become obsessed with connecting with customers via Facebook, Twitter or other social media, as they then monitor sentiment and measure effectiveness. As head of Salesforce’s social media efforts and strategy, I helped build Marc Benioff’s social imperative.

Social Media 150

Social Media Sentiment Nielsen Reputation 150

Webbiquity SMM

FEBRUARY 7, 2011

Getting Started Social Media Advertising on Facebook, YouTube & LinkedIn by TopRank Online Marketing Blog. Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy.

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

SEPTEMBER 21, 2010

Sentiment: How much are you willing to automate verse check by hand? • Languages: Will you need to analyze foreign languages and do you have anyone in house to translate or will you need the tool to handle that? Demographics: Do you want to be able to filter by the demographics of the author? In other words, how accurate does it need to be?

Social Media 155

Social Media Radian6 Strategy SM2 155

Sprout Social

APRIL 25, 2022

With Instagram advertising , marketers can use eye-catching content to tap into new audiences. Instagram ad campaigns generate recall that’s twice as high as Nielsen standards for online advertising. Half of all B2B marketing content is created to generate brand awareness. 4 B2B Instagram marketing examples we love.

B2B 123

B2B Instagram How To Marketing 123

Webbiquity SMM

JANUARY 24, 2012

Chris Tompkins supplies 10 methods to help “promote your social media profiles OUTSIDE of logging in to Facebook, LinkedIn and Twitter,” such as adding your social media profiles to company email signatures, business cards, advertising and all marketing collateral. Social Media Report: Q3 2011 by Nielsen Research.

Social Media 190

Social Media Tips ROI Nielsen 190