Techipedia: Tamar Weinberg
MARCH 20, 2012
So you think your business is ready to get into paid advertising channels? There is some teeny-tiny value in every impression that your advertising gets and pretty substantial value in every click, even the non-converting ones. The following is a guest post from Susan Waldes , Senior SEM Manager at PPC Associates.
Techipedia: Tamar Weinberg
DECEMBER 20, 2011
Experienced marketers will tell you that customers are much more likely to respond to campaigns that engage them on a personal level. The marketing strategy must be relevant and timely while meeting the customer’s individual needs. In terms of rate of response, the simple SMS dominates the market. A few statistics….
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Techipedia: Tamar Weinberg
JANUARY 11, 2012
But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills. The advantage here is, or should be, full integration with all advertising activities. The normal response is, HELP! Like this post?
Techipedia: Tamar Weinberg
JANUARY 31, 2012
Check out his earlier posts on How to Hire Your Social Media Marketing Partner and How to Hire Your SEO Partner. Second, a bit of disclosure : I work for an interactive agency, one that works primarily with middle market B2B’s in industries like sustainable packaging and mobile credit card processing. Highest Priority Criteria.
Techipedia: Tamar Weinberg
NOVEMBER 16, 2011
In other words, they have more to worry about than trying to keep up with the latest and greatest marketing tactics. As early as seven years ago, hiring a marketing department was fairly simple. Marketing in today’s world is a little bit like being on a roller coaster. and the interview was over. and the interview was over.
Techipedia: Tamar Weinberg
AUGUST 2, 2011
He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Samir Balwani. Adam Singer. Kristi Hines.
Techipedia: Tamar Weinberg
MAY 1, 2012
Getting proper return on investment for Facebook advertising can be tricky. If your Facebook-advertising results are around break even, they may very well make your advertising efforts profitable. In most cases, a lower click trough rate with higher conversion is the best option for an advertiser. Timing is everything.
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