Visually SM

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Five questions your marketing team should be asking about location-based technology

Visually SM

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. Travel and hospitality: 33%.

Team 124
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Five questions your marketing team should be asking about location-based technology

Visually SM

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. Travel and hospitality: 33%.

Team 100
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Which social media channels should your brand be present?

Visually SM

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. However, you wouldn’t believe how many times the question we proposed above is asked to marketers. Today, the platform has its own niche audience and its influencer marketing business model.

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2021 Prediction: Less Focus on Traffic and Followers, More Focus on Engagement

Visually SM

While it’s always nice to have a large follower count, engagement is the social media marketing metric you should pay attention to in 2021 and beyond. For years, social media marketing strategies have largely been centered around growing the audience of your social media channels as much as possible.

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Interactive posts for social media: how to approach and engage your audience

Visually SM

Among the best Content Marketing strategies, interaction on social media is one of the best when it comes to bringing results in the short and medium terms. In general, all the benefits of using the strategy come from the increasing need to deliver value through content, whether they are advertisements or not.

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What a Brand Advocate Is and Why Your Company Needs One

Visually SM

Word of mouth has always been something important in marketing. Traditional advertising is still powerful, but it is based on what a company intends to transmit. Among all advertising possibilities, people’s opinion is certainly worth much more than paid campaigns. We are in the age of influencers, after all.

Company 130
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How to Plan Your Social Media Strategy for Better Engagement

Visually SM

In this case, the platform becomes a way of generating awareness, conversions, sales, as well as boosting your Digital Marketing strategy. Source: Digital School of Marketing. Having a solid social media marketing plan will help get all of your team members on the same page. Efficiency. Another benefit is efficiency.