Convince & Convert
NOVEMBER 30, 2023
Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1.
Sherrilynne Starkie
DECEMBER 20, 2020
YouTube is used by 64 per cent of Canadians and two-thirds of those use it daily. Before 2005 this would have included customer magazines, flyers or newsletters. For Paid Media , we recognize the company is a not-for-profit enterprise, so advertising budgets are small. How Canadians use Social Media. Canadians love social media.
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Sherrilynne Starkie
DECEMBER 20, 2020
YouTube is used by 64 per cent of Canadians and two-thirds of those use it daily. Before 2005 this would have included customer magazines, flyers or newsletters. When people see the term Paid Media they often think ‘advertising means huge budgets’ This is not necessarily true. How Canadians use Social Media.
Sherrilynne Starkie
OCTOBER 15, 2018
YouTube is used by 59 per cent of Canadians and almost half of those use it daily. Magazine reading time down 77.5 Before 2005 this would have included customer magazines, flyers or newsletters. For Paid Media, we recognize the company is a not-for-profit enterprise, so advertising budgets are small.
Waxing UnLyrical
JULY 18, 2019
In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.
SocMed Sean
JANUARY 20, 2022
Once upon a time, women shared recipes with index cards that came out of little wooden boxes, young girls and women created collages and vision boards to visualize their future goals and dreams, and we all got our fashion and travel advice and ideas from magazines. Time Magazine named Pinterest in its “50 Best Websites” list by 2012.
Twist Image
JULY 20, 2018
For over two decades, I have repeated the same mantra: people don't hate advertising. People hate crappy advertising. Unfortunately, the world is littered with too much bad advertising. Is bad advertising the reason we're seeing the rise in subscription and streaming services like Netflix and Apple Music ?
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