Kikolani

MARCH 13, 2011

If you are looking for guest blogging or advertising opportunities on other blogs, you will first want to research your options so that you choose the best home for your post or banner ad. The former two will be more important when it comes to getting your guest post or advertisement exposure to the right kind of audience.

Research 153

Research Advertising Postrank Klout 153

Waxing UnLyrical

MAY 29, 2012

And for big brands that can’t always respond to every mention, it is important to be talked about on social media networks. Forget Klout. Howie Goldfarb is president and CEO of Sky Pulse Media , an agency focused on helping clients achieve outsize results in measurable bottom-line-impacting ways.

Case Study 200

Case Study Study Social Media Flickr 200

Twist Image

JUNE 3, 2012

Schaefer over at Grow Blog recently published his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of social scoring an individual consumer's true influence in the online channels. online social network. social media.

Klout 75

Klout Influencer Social Networking Issues 75

Waxing UnLyrical

NOVEMBER 21, 2011

I’m being challenged to a battle of egos by a stranger on Twitter: “@pierreloic your Klout Score is 33 (I’m a 51). Check out your @klout profile today.”. She’s after all “a 63″ and the Klout resident expert on all things bacon and Kim Kardashian. Guest post by Pierre-Loic Assayag. I’m glad we didn’t let it.

Klout 207

Klout CPI Foursquare Influencer 207

Saying It Social

JANUARY 20, 2015

Influencer Marketing is an emerging method of advertising that is proving itself an effective and, for some brands, integral component of digital marketing strategy. Here is some background on why influencer marketing is now considered a highly effective form of advertising.

Influencer 100

Influencer Klout Marketing Instagram 100

Convince & Convert

MARCH 29, 2013

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

Klout 129

Klout Curation Social Media Analytics 129

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass. No time to read this article now?

Analytics 89

Analytics Social Media How To Analysis 89

Convince & Convert

MAY 20, 2012

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. There are five specific categories of social media software, and lumping them all under “social media management” does us all a disservice.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Akamai Marketing

FEBRUARY 3, 2011

The White Rabbit was talking to her, but much of it was non-nonsensical, Alice was intrigued, so she began to follow the talking White Rabbit, until she found herself falling into an endless, cavernous rabbit hole, when she finally stopped falling, she found herself in another world.Wonderland, also known as Social Media.

Social Media 138

Social Media Klout Policies Consultant 138

Convince & Convert

APRIL 18, 2012

She also acts as Director of Calm for the new virtual social media assistant agency, Don’t Panic Management. You can find her tweeting about social media, martinis, and music as @jessostroff. If you’ve ever launched a blogger outreach campaign, you know that influencer identification goes beyond the Klout score.

Tools 156

Tools Products Social Media Collaboration 156

Convince & Convert

OCTOBER 5, 2010

Or, use the free version of Cotweet or Hootsuite to scan or filter your public Twitter stream by Klout score. (A Yes, it’s unpopular with the social media purists, but if 94% of tweets are RT’d within the first hour, you need to tap into multiple Twitter audiences throughout the day. Repeat Your Tweets.

Sysomos 142

Sysomos Klout CoTweet CoTweet 142

Waxing UnLyrical

JULY 12, 2011

On July 5, the #measurePR chat discussed AVEs, specifically a Wall Street Journal Numbers blog post that challenges the notion that publicity can be equated with paid advertising. John Trader says that Measure What Matters by Katie Paine, is on his list, as is Social Media ROI by Olivier Blanchard. Here's her quick recap.

Klout 173

Klout Journal Flickr ROI 173

Twist Image

FEBRUARY 19, 2012

Schaefer over at Grow Blog is about to publish his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of scoring an individual consumer's true influence in the online channels. advertising. media hacks. online social network.

Klout 81

Klout Marketing Influencer ROI 81

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Firebelly

SEPTEMBER 15, 2011

What Rob Lowe, Todd Tweedy, San Francisco, Making Money and Social Media have in common. The short answer: “The powerful lineup and sheer diversity of timely topics covering the entire spectrum of social gaming, mobile, search and social all under one roof. Megan Berry (Klout). They’re gonna be there.

Klout 178

Klout Case Study Mobile Conference 178

Twist Image

JUNE 28, 2011

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. social media.

Klout 103

Klout Airlines Hotels Influencer 103

Convince & Convert

FEBRUARY 10, 2010

But the problem with email and social media is that too many people are positioning it as an either/or scenario. Several blog posts have foolishly been written about social media “killing&# email. Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Waxing UnLyrical

AUGUST 31, 2012

Today’s pick – Howie Goldfarb’ s May post on social media listening using Manwich as a case study – comes from Dan Cohen. And for big brands that can’t always respond to every mention, it is important to be talked about on social media networks. Forget Klout. Funny+useful=awesome.”

Twitter 154

Twitter Flickr Klout Case Study 154

Convince & Convert

AUGUST 24, 2012

This is Episode 30 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. The RSS feed is: [link].

Social Media 115

Social Media API Training Class 115

Twist Image

JULY 31, 2011

While you may have read or heard about this topic before, the landscape continues to evolve and we dive much deeper (well beyond the value of Klout scores and the ROI of a Facebook "like") into the murky waters of presumed compliance and more. media hacks. online social network. social media 101.

Influencer 93

Influencer Klout ROI Advertising 93

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). JF : We’ve recently completed projects with Virgin America , Starbucks and CoverGirl where we emailed offers to customers based on their influence and Klout score within a particular topic.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Twist Image

AUGUST 19, 2012

Schaefer over at Grow Blog recently published his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of social scoring an individual consumer's true influence in the online channels. online social network. social media.

Klout 96

Klout Influencer Publishing Social Networking 96

Hootsuite

NOVEMBER 25, 2015

It will help you reach a wider audience, target ideal customers, and create more trust between you and your social following. According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. DATE: Wednesday, December 2, 2015.

Influencer 76

Influencer Tools Marketing Klout 76

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. Yet, the behavior of just 641 households are used to calculate the Nielsen ratings that determine the prices for advertising market-wide.

Metrics 127

Metrics Postrank Klout Marketing 127

Waxing UnLyrical

AUGUST 16, 2012

Can you have a competition that measures how “good” your social media is? A contest that pits two groups head to head in direct social media feud? The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. Global, which sells beauty products and services.

Journal 175

Journal Compete Team Klout 175

Danny WhatMough

OCTOBER 31, 2014

Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Twitter is losing Execs … Facebook’s advertising revenue has grown by 64 per cent during its third quarter. Amazon comes top of Klout’s list of social brands.

Microsoft 40

Microsoft Klout Twitter Campaign 40

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

Twitter 279

Twitter Pharmaceuticals B2B Consultant 279

Twist Image

JANUARY 9, 2011

Schaefer from the Grow Blog that covered topics like the power of Klout and the evolution of Marketing, Communications and Blogging in 2010. We even pushed out into this new year and discussed creativity, analytics and what might be in store for Social Media. media hacks. online social network. social media 101.

Klout 71

Klout Advertising Conversation Analytics 71

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Koka Sexton

JULY 18, 2015

Being able to tap into the social networks of an influential person or thought leader in an industry and have them share your message usually exceeds expectations from normal marketing campaigns. Advertising. People would be boasting about how they were ranked #1 on Klout for anything from LinkedIn to content marketing.

Influencer 40

Influencer Klout Marketing Wiki 40

Kikolani

JANUARY 3, 2013

According to a survey done by Nielsen Global Trust in Advertising , 92% of consumers trust recommendations from people they know. Meanwhile, only 36% of consumers trust completely ads on social networks. on Social Media Examiner where she covers a more detailed review about what it can do. Viral Lock. Related Posts.

Tools 151

Tools Digg Nielsen Klout 151

Convince & Convert

FEBRUARY 17, 2012

She works at Clayman Advertising, Inc. , . The Cartographer : Jay suggests that agencies need to be able to guide companies on how to map a social media campaign , not only so that the company can interface with the external world but also so that everyone within the company is on board. This is only the tip of the iceberg, too.

Klout 116

Klout Reputation Proposal Consultant 116

SocMed Sean

FEBRUARY 3, 2013

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. Social media takes time and energy.

Social Media 279

Social Media Klout YouTube Foursquare 279

Hootsuite

NOVEMBER 25, 2015

It will help you reach a wider audience, target ideal customers, and create more trust between you and your social following. According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. DATE: Wednesday, December 2, 2015.

Influencer 40

Influencer Tools Marketing Klout 40

ProBlogger

JULY 2, 2014

You will have noticed this week we have learned how to reach out to brands for advertising and sponsorship on our blogs – and the best way to sell yourself is to have all your details in a handy, professional media kit. Optional – Alexa ranking, Klout score, Google Page Rank, if you feel they will help your case.

Brands 55

Brands Overview Price Collaboration 55

Convince & Convert

SEPTEMBER 2, 2015

When executed correctly, influencer marketing has the ability to reach niche audiences and create a greater impact than traditional advertising methods. What they talk about, their Klout score, community, followers, engagement, and endless other identifiers come into play here.

Influencer 60

Influencer Brands Marketing Authentication 60

Koka Sexton

MAY 16, 2011

Part game, part ratings system, Empire Avenue works by allowing users to create a ticker inked to their activity on various social media profiles like Facebook, Twitter, Flickr and YouTube. With other influence-measuring sites like Klout , says Ohle, you don’t have much of reason to visit multiple times a day.

Real Estate 64

Real Estate Klout Startup Flickr 64