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Social TV: 5 Must-Reads

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But thanks to the efforts of a couple of outside companies, TV advertisers are about to get an option to hit Facebook users with a one-two punch. Twitter Button Will Change the Channel for You. By Jeanine Poggi Comcast and Twitter are taking another step meant to help social buzz directly impact TV ratings. Social TV Gets Real?

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Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)

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By Dori Zinn With our favorite restaurants and brands offering deals and gifts on Facebook and Twitter, there’s no shortage of companies eliminating the marketing middle man and advertising straight to the consumer. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. Here are eight disasters from 2012….

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Marketing Mix Tape: Do These 6 Things to Bring More Traffic to Your Website Now

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Recently, it’s become an artistic practice that calls for the perfect mix of advertising and marketing strategies all working together. billion Google searches per day, so we should never take SEO for granted. billion Google searches per day, so we should never take SEO for granted. People conduct over 3.5 People conduct over 3.5

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Monday’s 5 Social Media Must-Reads

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9 Ways To Build A Twitter Community With Substance By Amber Naslund Ah, Twitter. Why Social Media Hasn’t Killed The Super Bowl For Advertisers By Antony Young Wasn’t the 30-second television spot meant to be dead and buried? Below are 5 social media must-reads from last week that we wouldn’t want you to miss.

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4 Stories About Why Our Stories Matter

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The power of word-of-mouth is greater than it has been since the dawn of the advertising age. It advertises $5.99 You Google them and, lo and behold, it’s a multi-layered set of answers. So how are we doing that now? You go to the wine bar on the corner. lunch specials. Again, you have your information.

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Is Erik Deckers the funniest man in social media marketing?

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Erik Deckers, is co-author of No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing (2011), Branding Yourself: Using Social Media to Invent or Reinvent Yourself (2010) and Twitter Marketing for Dummies (2009). Google Plus is… Something I need to start using more than once a week.

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Social Media Weekly Roundup 1/18-1/22

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Get Rid Of Stale Twitter Users Who Have Stopped Tweeting By Chris Norton Here is a Twitter tool which can be a little slow to use but is quite a good idea. As Twitter has grown, so has the amount of people we follow and it can become time consuming reading everything. Is Advertising on Facebook Really Effective?