Small Business Mavericks
MARCH 26, 2011
It has a competing advertising model. For the longest time, serious advertisers online went to the pay-per-click line, and Google was the beginning of that line. But then Facebook became the popular social network and introduced its own PPC advertising model. The latest test run by Facebook is for real-time advertising.
Small Business Mavericks
SEPTEMBER 23, 2011
A recent poll shows that 84% of Facebook users don’t like the recent changes they’ve seen in their news feeds. They did it for advertisers who are hoping to get their messages in front of your eyeballs. One person in the comments section said: Google+ here I come. Is anyone surprised ?
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Small Business Mavericks
DECEMBER 8, 2015
Google still likes fresh, original content, and writing a blog is the best way to feed solid meat to the most popular search engines on the planet. Imagine, if you will, a brick-and-mortar department store that expected to increase its foot traffic only by advertising on television three times a week. They might.
Small Business Mavericks
FEBRUARY 5, 2011
By default, the definition should boil down as being everything you do online – SEO, social media, advertising – everything. If you’re somewhat of a traditionalist, then you’ll develop a business plan – this plans everything from finances to marketing and advertising. How do you define online marketing?
Small Business Mavericks
APRIL 25, 2011
It should seem to reason then that website owners and managers should spend that much time on search engine marketing efforts rather than social media or other forms advertising. But 85% of your traffic is going to come from Google and Bing. Don’t you think? Let’s say you work 10 hours a day every day. Social media is good.
Small Business Mavericks
APRIL 27, 2011
You decide you want your group to meet in the back room of your store so you start a Meetup group and advertise that your group will meet at your store location (provide the address please) on Tuesday evening at 7 p.m. That’s good incentivized advertising. This makes sense since you own a retail shoe shop. when your store closes.
Small Business Mavericks
MARCH 19, 2011
If your channel is popular enough, you can sell advertising on your videos and monetize the channel. Some channels have thousands of viewers every day. You can drive steady traffic to your website using your own YouTube channel. A YouTube channel that offers entertaining and informative videos can increase your online reputation.
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