agora pulse

NOVEMBER 23, 2020

Selling on Facebook is different from selling on other social media channels. Check out these tips for excelling at Facebook this time of year. If you have (and even if you haven’t), do look at your campaigns and make sure that you’re using strategies dedicated to selling on Facebook. How to Sell More on Facebook.

Facebook 166

Facebook How To UGC Social Media Management 166

Hootsuite

JANUARY 13, 2022

Whether you know it or not, both of these examples are user-generated content (UGC). User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels. Where does UGC content come from? Not clued in just yet?

UGC 145

UGC Content HootSuite Authentication 145

Ignite Social Media

JULY 18, 2022

So essentially, content designed for high-quality engagement leads to a high-quality community, which can essentially act as free advertisement and endorsement for your brand. High-quality engagement means genuine followers willing to invest their time into interacting with your brand, who becomes potential customers and advocates.

Engagement 183

Engagement UGC How To Metrics 183

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. You can use short-form video content across LinkedIn, Instagram, X, and Facebook. Facebook is a solid social media platform to focus your community-building efforts.

B2B 117

B2B Trends Social Media UGC 117

Pixlee

JULY 26, 2021

Not only can you provide a link to drive traffic from Instagram, but you can also utilize valuable UGC on your website to increase your audience’s engagement once they have clicked on the link you provided. Pixlee can be used to integrate UGC into your brand’s website and increase engagement using authentic content. .

Instagram 98

Instagram UGC Real Estate Insurance 98

Ignite Social Media

JUNE 28, 2016

Social media marketing should not be viewed as another advertising platform. Brands often make the mistake of trying to use creative from print ads, banner ads, or circulars to advertise on social. User Generated Content (UGC) is a great way to showcase authentic images without having to create them all yourself.

Advertising 99

Advertising Authentication UGC Discount 99

Hootsuite

JULY 6, 2022

And, your Instagram eCommerce business can integrate with your Facebook ads and Pages for even more reach. People are receptive to advertising. Folks are receptive to being advertised products or services on the platform. ” Loyal followers will advertise for you. UGC is a persuasive form of free advertising.

Instagram 117

Instagram HootSuite UGC Influencer 117

Visually SM

JANUARY 10, 2021

Facebook, Instagram, and YouTube, for example, allow you to publish a review and reach many people. Traditional advertising is still powerful, but it is based on what a company intends to transmit. Among all advertising possibilities, people’s opinion is certainly worth much more than paid campaigns. Encourage UGC.

Company 130

Company Brands UGC Reputation 130

agora pulse

SEPTEMBER 18, 2019

User-generated content (UGC) is a game-changer for businesses. But is UGC worth all the effort? Consider the following statistics: 84% of consumers trust peer recommendations more than any other sources of advertising. Businesses generate twice the number of sales with word-of-mouth marketing than they do with paid advertising.

UGC 89

UGC Brands Content How To 89

Pixlee

OCTOBER 16, 2020

Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. Why you should include UGC in your social media calendar. Brands of all sizes have been using UGC—images, text, and videos created by their customers—in their marketing activities, and have seen tremendous success. How to get UGC?

UGC 82

UGC Content Strategy How To 82

Pixlee

OCTOBER 25, 2021

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). With personalized advertising surfacing more and more on the internet these days, one thing proves to be true: consumers value real-life experiences and connections.

UGC 52

UGC Content Widget Influencer 52

Pixlee

APRIL 11, 2019

Most digital marketing tactics ecommerce brands are using in 2019 can be improved with user-generated content (UGC). If you’re skeptical, here are some key examples of UGC powering digital marketing tactics to drive better business results. Hyper-Relevant Facebook Ad Targeting. Morphe uses UGC in Facebook ads to sell more.

UGC 65

UGC Content Retail Marketing 65

Pixlee

NOVEMBER 19, 2020

Use Social Media User-Generated-Content (UGC) In Emails To Build Your Brand. Go beyond traditional creative with UGC. In this internet age, UGC can be regarded as a digital form of word-of-mouth, reaching more people with the ubiquity of social media networks. Your customers are your best way to advertise.

Social Media 52

Social Media UGC ROI Newsletter 52

Keyhole.co

DECEMBER 26, 2023

million Facebook: 49 million YouTube: 13.6 Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. These UGCs have a sense of drama and hook your attention. Instagram: 19.1 million Twitter: 1.9

Social Media 52

Social Media Strategy Sports Meme 52

Keyhole.co

OCTOBER 16, 2023

million Facebook: 108 million Twitter: 3.3 They have created a dynamic, inclusive online community beyond mere advertising. Sharing user-generated content (UGC) Coca-Cola’s social media strategy actively encourages UGC. Coca-Cola on Facebook Despite amassing a substantial following of 108.37 million LinkedIn: 7.6

Strategy 69

Strategy Social Media Loyalty UGC 69

Ignite Social Media

NOVEMBER 19, 2019

If we were advertising or selling alcohol you might see a similar message due to the restrictions put in place for marketing alcoholic beverages. In the US the marketing and advertising of alcoholic beverages and products is regulated by the Tobacco Tax and Trade Bureau ( TTB ) under the Federal Alcohol Admiration Act (FCC).

Guidelines 100

Guidelines Marketing UGC Advertising 100

Ignite Social Media

JULY 18, 2022

So essentially, content designed for high-quality engagement leads to a high-quality community, which can essentially act as free advertisement and endorsement for your brand. High-quality engagement means genuine followers willing to invest their time into interacting with your brand, who becomes potential customers and advocates.

Engagement 85

Engagement UGC How To Metrics 85

Ignite Social Media

JULY 6, 2016

(If you’re not familiar with these, you can read all about them in this Facebook blog post.) 1) Use User Generated Content (UGC). UGC is something that should be utilized in your regular content mix. In fact, West Elm recently reported ROI that was 7 times higher than normal when they used UGC for their Facebook ads.

UGC 110

UGC Authentication Cost Energy 110

agora pulse

OCTOBER 1, 2020

Use your analytics to answer questions like: Where does your audience spend their time: Facebook , Instagram , Twitter , LinkedIn , or another platform? If your audience raves about your Facebook Live sessions , consider making them a regular part of your schedule. For example, your top posts might include user-generated content (UGC).

Analysis 114

Analysis UGC How To Social Media 114

Ignite Social Media

NOVEMBER 20, 2019

Facebook has spent 2019 increasing the posting capabilities for Instagram Stories, making dynamic and eye-catching content easy for brands to produce. And luckily, the app has launched paid advertising , so brands can get a head start on finding their target demo on the platform. Going Private. Need help launching your plan for 2020?

Social Networking 110

Social Networking Features UGC Instagram 110

Pixlee

AUGUST 10, 2020

User-generated content (UGC) goes a long way on TikTok. Also, when other people see that you share customer UGC, they’ll be more inclined to create content that you’ll share (allowing them the same aforementioned exposure). If your budget doesn’t allow for a brand takeover, consider using native advertising. Challenges .

Video 98

Video Marketing UGC Hashtag 98

The Realtime Report

AUGUST 2, 2012

” — all the more reason for participants to share their entries on Facebook and Twitter. The contest site also features “weekly favorites” – a compilation of the best user submissions from that week – so that viewers can easily vote for their favorite submission, or share it on Twitter or Facebook.

UGC 154

UGC YouTube Video Sites 154

Ignite Social Media

JANUARY 8, 2024

What does UGC mean? It’s a very common metric for paid social advertising. This was started by Facebook as a way to resurface content you’ve already seen when it gets new engagement. Staying on the right side of the law by disclosing sponsored content and adhering to advertising regulations.

Social Media 124

Social Media CPA CPM CPC 124

Pixlee

DECEMBER 15, 2021

When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. More User-Generated Content (UGC). A post you or your friends share on Instagram would be considered UGC. Trends to Watch in 2022. Growth of AR/VR.

Social Media 52

Social Media UGC Marketing Influencer 52

Ignite Social Media

AUGUST 2, 2022

While Facebook and Instagram are built around the social graph (who you know), TikTok is built around entertainment (what you like). Everywhere you go, Instagram, Facebook, YouTube, TikTok — everything is vertical. Advertising on TikTok may just change the way you think about digital marketing or the platform in general.

Strategy 175

Strategy Marketing Banking Influencer 175

agora pulse

DECEMBER 13, 2018

FUN FACT- If the famous Cambridge Analytica scandal had happened after GDPR, Facebook’s fine would have been €1.4 In line with GDPR rulings, Facebook and the main social media channels made changes to the way advertisers can use data. Takeaway: A massive tightening of social media advertising rules is probably coming.

Social Media 132

Social Media UGC Adwords Influencer 132

Pixlee

APRIL 4, 2019

The overwhelming popularity of social media platforms like Facebook, Instagram, YouTube, and Twitter each represent unique facets of your community and offer content that can be used in dynamic ways. Instagram is a great social media platform for harvesting the best UGC. Morphe uses UGC in Facebook ads to sell more.

Platform 69

Platform UGC Social Media Content 69

Ignite Social Media

FEBRUARY 1, 2022

One mistake I continue to see is brands taking videos made specifically for TikTok and posting it on Instagram, Facebook and every other platform they have. It’s important to jump in if you haven’t already, but there’s a huge caveat—don’t copy/paste it into every other platform you have. Ericka Riker, Community Manager.

Social Media 196

Social Media UGC Trends Organization 196

agora pulse

JANUARY 14, 2020

In Q3 of 2019, TikTok surpassed Facebook, Instagram, Messenger, and Snapchat for App Store and Google Play installs. Paying to advertise on TikTok (It’s early days but expect this to develop rapidly.). A super-successful TikTok marketing campaign I loved was #YouOwnIt developed for cosmetics company MAC by ad agency Pulse Advertising.

UGC 139

UGC Hashtag How To Meme 139

Pixlee

JULY 22, 2020

From traditional social media posts to targeted advertising, there is a wide range of ways to increase brand visibility, engage customers, and drive awareness of your brand on social media. Social contests are also a practical way to provoke more user-generated content (UGC), real customer photos from your fans and followers.

Social Media 56

Social Media Tools UGC Curation 56

Ignite Social Media

DECEMBER 19, 2017

This year we saw Facebook unsuccessfully try to capitalize on the story trend while Snapchat continues to absolutely kill it and Instagram all but change their name to SnapGram with their seemingly copycat features continues to grab share. Ad Doesn’t Equal UGC. Can you believe another year has passed?

Social Media 104

Social Media UGC Paid Search Hashtag 104

Keyhole.co

JUNE 19, 2023

Catering to platforms like Facebook, Instagram, Twitter, LinkedIn, etc., Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. And the most prominent of all is UGC. Let’s check out the companies leveraging UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Pixlee

OCTOBER 14, 2021

TikTok is Full of User-Generated Content (UGC). High-quality UGC is all the rage today among brands. Brands can also streamline the UGC collection and publication process with a CRM platform like Pixlee’s that automatically pulls in content mentioning your brand or tags of your choice. But it won’t be that way forever. .

Strategy 86

Strategy Brands UGC Apparel 86

Buffer Social

NOVEMBER 13, 2023

Go anti-black Friday As is the case with REI and Lush, it’s not uncommon to see businesses advertising how they’re not going to jump into the seemingly money-grabbing fray. Source: Facebook 8. Of course, having a cult-like following of customers who delight in the bizarre certainly helps. 

Examples 92

Examples Campaign Discount Marketing 92

Webbiquity SMM

JUNE 21, 2022

A 2020s website should act as a hub for all marketing activities, including email marketing, link-building, content marketing, search engine optimization (SEO), mobile marketing, PPC advertising, and much more. UGC (user-generated content). Brands can place social proof such as: Testimonials. Positive Reviews. Image credit: DevriX.

Influencer 288

Influencer Brands Policies Privacy 288

Pixlee

JANUARY 3, 2022

Polishing up your product content with persuasive details and user-generated content (UGC) better supports your social commerce strategy. Facebook , for example, allows businesses to upload a catalog of their product items in-bulk. How an Ecommerce Product Catalog Fuels Social Commerce.

Products 52

Products UGC Badge Widget 52

Sprout Social

FEBRUARY 3, 2022

Not to mention the rising cost of paid social media advertising. Where can you realistically advertise based on your budget? Note that some marketing channels lend themselves to easy cross-promotion (think: Facebook, Instagram and Twitter). SpotifyWrapped (UGC/hashtag campaign). Headspace (paid Facebook ad campaign).

Campaign 137

Campaign Engagement Marketing Hashtag 137