The Social Media Incubator

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Best Place to Advertise Online in 2014?

The Social Media Incubator

Twitter has increased their ads since hitting the IPO scene, and Facebook introduces video ads to their news feed early on in 2014. An obvious reason to why these sites are increasing advertising is easy: results. But which social media site might be best for advertisers? The answer may surprise you. Why does this matter?

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How to Measure Your Facebook Ad ROI

The Social Media Incubator

There’s no area where that’s more true than in Facebook advertising. One of the common misconceptions about online advertising – whether we’re talking about Facebook , Google AdWords or something else – is that click-through rates are an adequate measure of success. They’re not.

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How To Effectively Use Facebook Ads For Your Business

The Social Media Incubator

Are you one of the many businesses interested in advertising on Facebook ? According to figures from eMarketer , Facebook‘s advertising revenue — which does not include revenue for “virtual currencies&# — came to an incredible $1.86 Have you used Facebook Ads for your business? billion earned in 2010.

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Tag Brands in Your Facebook Photos

The Social Media Incubator

Taking a photo to post on Facebook? Facebook recently announced the capability for users to tag brands in photos that are posted onto the site. We’re looking to expand this functionality to more Page categories over time,&# posted Facebook. So what do you think about this new feature from Facebook?

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Rules That Every Facebook User Should Know

The Social Media Incubator

Do you know if your Facebook profile is in violation of any rules? While some people might not see any problem with bending a rule or two, Facebook is really stepping up to enforce their guidelines in 2012– and many users could lose their pages or profiles. Facebook users must provide their real names and information.

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What the Upcoming Facebook IPO Means for Your Business

The Social Media Incubator

The fact is, there are many businesses who have yet to embrace Facebook and other social media sites in a strategic manner. I just spoke with a prospective customer last week who told me he “doesn’t quite know what to do with Facebook,” so he has chosen to do nothing. (Yes, Have you ever tried to search for something on Facebook?

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What the Upcoming Facebook IPO Means for Your Business

The Social Media Incubator

The fact is, there are many businesses who have yet to embrace Facebook and other social media sites in a strategic manner. I just spoke with a prospective customer last week who told me he “doesn’t quite know what to do with Facebook,” so he has chosen to do nothing. (Yes, Have you ever tried to search for something on Facebook?

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