Firebelly

SEPTEMBER 24, 2012

Facebook has announced major changes to Facebook Offers. Facebook Offers: The Beginning of the End of Business Freebies. In order to take advantage of the new tool, businesses will have to make a minimum advertising purchase and target their offer, rather than blasting it to any Facebook user who will pay attention.

Facebook 200

Facebook Social Networking Advertising Tools 200

Firebelly

JANUARY 16, 2013

Yesterday, Facebook announced Graph Search – a new type of search where “the objects we search for aren’t web pages but instead virtual representations of real world objects: people, places and things.” Facebook Graph Search: 10 Things You Need To Know About The Social Network’s Big Announcement. Let me explain.

Facebook 186

Facebook Paid Search Small Business Data 186

Firebelly

OCTOBER 17, 2012

Like many in the blogosphere, I noticed a “September slump” in regard to reach on some of the Facebook pages I manage. Many have speculated that Facebook changed their Edgerank algorithm so that organic reach of brand updates was decreased – forcing brands into pay to play visibility via promoted posts.

Facebook 194

Facebook Blogosphere Organization Advertising 194

Firebelly

MARCH 5, 2012

Below are 5 must-reads on using Facebook Timeline for Pages that we wouldn’t want you to miss. The Complete Guide To Facebook Timeline Pages. 14 Ways New Facebook Betrays Small Business. 14 Ways New Facebook Betrays Small Business. Eleven Ways Facebook Page Timelines Change Your Content Strategy.

Facebook 219

Facebook Small Business Features Strategy 219

Firebelly

SEPTEMBER 26, 2011

Facebook rolled out a lot of changes last week. Our designer, Jake Hamilton, shared his opinion in his blog post Facebook Timeline: First Impressions. As someone who helps clients navigate the constantly changing world of Facebook, I was more interested in how these changes would affect brands. Some users love the new Timeline.

Brands 192

Brands Facebook Feed Feedly 192

Firebelly

JANUARY 26, 2011

In Facebook for Business Tip #1: Pages Not Profiles , I discussed the importance of your business to use a Facebook Page instead of a Profile. First, go to facebook.com/username and secure a custom URL for your Facebook page. So where are some appropriate places to put your Facebook URL? So what’s next?

Tips 198

Tips URL Facebook Advertising 198

Firebelly

AUGUST 7, 2019

Facebook conversion ads allow you to reach people more likely to take desired actions on your website, which means more signups, add to carts or increased sales. The post Steps To Close The Deal With Facebook Conversion Ads appeared first on Social Media Marketing Agency | Firebelly Marketing.

Conversation 111

Conversation Facebook Social Media Sites 111

Firebelly

MARCH 5, 2018

I gave mom a general overview of “The Facebook,” its ability to deliver current events and relevant news stories, to be a resource, and to connect with friends far and wide. The Facebook is smart, mom. To better shape a message and deliver meaningful content, we rely on The Facebook to tell us what the masses are interested in.

Social Media 151

Social Media Marketing Overview Feed 151

Firebelly

JANUARY 17, 2011

26 Facebook Advertising Tips. By Garin Kilpatrick Below you will find 25 Facebook Advertising Tips that will help you get a better understanding of Facebook Ads, save money by getting a cheaper cost per click, get more clicks from your Facebook advertising. Are We Too Obsessed With Facebook?

Social Media 219

Social Media Comparison SEO Cost 219

Firebelly

JANUARY 22, 2018

Recently, it’s become an artistic practice that calls for the perfect mix of advertising and marketing strategies all working together. For Facebook, video is achieving powerful results for brands interested in profitable and practical ways for developing engagement. Apply Facebook retargeting to generate even more traffic.

Marketing 181

Marketing Influencer SEO Adwords 181

Firebelly

DECEMBER 19, 2012

By Declan McCullagh In its first big policy shift since Facebook bought the photo-sharing site, Instagram claims the right to sell users’ photos without payment or notification. Instagram steps away from advertiser plan in wake of user backlash. Instagram says it now has the right to sell your photos.

Policies 199

Policies Instagram Notification Privacy 199

Firebelly

SEPTEMBER 21, 2015

For years, people have been asking for a dislike button on Facebook. In a Q&A last Tuesday, Facebook’s founder said “I think people have asked about the dislike button for many years. Facebook, in general, has always tried to keep it’s user experience positive. So what could a dislike button mean for brands?

Brands 100

Brands Communities Advertising Social Media 100

Firebelly

FEBRUARY 7, 2011

What Makes Facebook Fan Pages Successful? By eMarketer Well-known brands like Coca-Cola and Starbucks have had success turning their Facebook fan pages into popular sites with millions of fans. There’s this feeling of Facebook becoming the next Friendster of MySpace. It’s part of the online circle of life.

Social Media 196

Social Media MySpace Advertising Sites 196

Firebelly

DECEMBER 4, 2012

By Dori Zinn With our favorite restaurants and brands offering deals and gifts on Facebook and Twitter, there’s no shortage of companies eliminating the marketing middle man and advertising straight to the consumer. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. Here are eight disasters from 2012….

Nielsen 241

Nielsen Social Media Statistics Sentiment 241

Firebelly

FEBRUARY 14, 2011

Everything You Need To Know About Facebook’s Epic Upgrade To Pages. By John Haydon Yesterday Facebook launched a completely new version of Pages, to help you “manage communication, express yourself, and increase engagement”. There are three significant changes to Facebook Pages (in addition to several minor changes).

Social Media 181

Social Media Hubspot Statistics ROI 181

Firebelly

JULY 2, 2012

Photos, Engagement Are Keys To Facebook Marketing Success. Panelists at the “Facebook Places: Deals and Store-Level Marketing,” discussion at the agreed that photos and personal engagement with fans usually leads to success. Want To Really Engage With Facebook Fans? Marty Weintraub On Finding Your Facebook Marketing Demographic.

Conference 186

Conference Marketing Banking Analysis 186

Firebelly

OCTOBER 1, 2012

Facebook recently launched Facebook Gifts – a way to give real gifts to your virtual friends. Facebook unwraps new Gifts service. By Jon Swartz Facebook is hoping social-gift giving will be a revenue gift that keeps on giving. Facebook gift service may be present for firm, investors.

Social Networking 161

Social Networking Mobile Buy Advertising 161

Firebelly

OCTOBER 25, 2013

Social TV Ads (Sort of) Come to Facebook. By Vindu Goel Facebook, which was slower to recognize the potential of social TV, offers nothing similar amid its plethora of ad formats and targeting capabilities. Forget Facebook and Twitter for a minute, if you will. Why Gamification Is The Future Of Social TV.

YouTube 153

YouTube Social Networking Google Advertising 153

Firebelly

OCTOBER 10, 2011

Writing Effective Facebook Posts. By Andi Graham What you see in your Facebook newsfeed isn’t magic; it’s controlled by a very important algorithm called EdgeRank. Facebook wants users to be engaged, so EdgeRank is a critical aspect of their business. What 3 Content Types Drive the Most Interaction on Facebook?

Social Media 168

Social Media API Conference Applications 168

Firebelly

JULY 7, 2011

Facebook focused education. Facebook has 750 million users and the real opportunity is to for people, and brands especially, to do more with Facebook and its apps. The four conference tracks included Pages & Places , Commerce & Monetization , Applications & Credits as well as Advertising & Targeting.

Conference 233

Conference Hotels Education Energy 233

Firebelly

APRIL 25, 2011

By eMarketer Many web users like heading to Facebook for discounts, but some research suggests emails may be preferred—and more effective. How to Import Facebook Contacts to Twitter. By Anoop Sudhakaran As you might have tried and known Twitter does not feature the import friends from Facebook option.

Social Media 178

Social Media Discount Consultant Questions 178

Firebelly

DECEMBER 18, 2011

We recently both spoke at All Facebook Expo. From a trademark perspective, issues arise with respect to infringement of another’s trademark rights when using a new brand name or slogan (due to a failure to conduct a proper knock-out search) and a misunderstanding of how to properly use marks in comparative advertising.

Guidelines 195

Guidelines Blogger Journal Privacy 195

Firebelly

DECEMBER 5, 2011

Facebook Comments Are Four Times The Value Of Likes. By David Cohen ikes remain the most prevalent form of engagement on Facebook, but comments have more pull — more than four times as much. Below are 5 social media must-reads that we wouldn’t want you to miss. 12 Outrageous Job Losses Due To Mishandling Social Media.

Social Media 161

Social Media Metrics Analytics Trends 161

Firebelly

FEBRUARY 21, 2011

Adding an iFrame Application to your Facebook Fan Page. By Bill Dailey Facebook recently announced that on March 11, 2011, the Static FBML application will no longer be available to be added to Pages and that no new FBML applications can be created after that date. Three Paradigm Shifts to Get More from Your Facebook Fan Page.

Social Media 164

Social Media Applications Statistics Training 164

Firebelly

DECEMBER 5, 2013

I’ve been bullish since day one, but for marketers we may see a shift away from Facebook, or other platforms, and more effort over on G+. Residents use social sites, such as Facebook, to become part of a “virtual community” at their apartment buildings. This will be the year for Google+.

Real Estate 271

Real Estate Marketing Automotive Smart Phone 271

Firebelly

JULY 22, 2011

A common fallacy that people really believe is that all they have to do for their brand is set up a Facebook fan page or Twitter feed and get instant success! Walgreens seems to get it and has been actively posting fun links and relevant information to their Facebook page, and occasionally responding to their fans. Offending your fans.

Social Media 239

Social Media Apparel Loyalty Hashtag 239

Firebelly

MAY 22, 2017

Facebook has some great tips on advertising on Instagram. Is it hard to describe your product or service in an image, create a “how to” in the story. Ads are perfect for reaching people outside of your current audience to increase Instagram engagements.

Instagram 136

Instagram Engagement Tips Hashtag 136

Firebelly

JUNE 16, 2011

The power of word-of-mouth is greater than it has been since the dawn of the advertising age. It advertises $5.99 So you ask your Facebook friends. So how are we doing that now? You go to the wine bar on the corner. lunch specials. You need to buy a baby stroller. You read the reviews. You watch the ads.

Foursquare 191

Foursquare Review Loyalty System 191

Firebelly

MAY 17, 2012

” As if that wasn’t enough, Daniel has now authored Facebook All In One For Dummies (Wiley Publishing). Melanie Nelson and I wrote Facebook All In One For Dummies (Wiley Publishing) to help the beginner all the way to the Professional to get the most out of Facebook. Innovative, Problem-Solving (is that one word?),

Social Capital 196

Social Capital Journal Energy Campaign 196

Firebelly

JANUARY 22, 2010

Is Advertising on Facebook Really Effective? By Mia Dand The popularity of advertising on social networks is primarily based on the notion that sites like Facebook have a great deal of data on their users and this information can be exploited to deliver highly targeted ads to its huge user base.

Social Media 140

Social Media Syndication Feed Reader Paid Search 140

Firebelly

JULY 28, 2011

Promoted Twitter accounts are a lot like the People You May Know feature on Facebook, but the Twitter version suggests both personal and corporate accounts. Furthermore, “Promoted Accounts is the 3rd offering in Twitter’s Promoted Products suite of solutions for advertisers.” (You

Twitter 168

Twitter Tourism Hashtag Trends 168

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Firebelly

SEPTEMBER 14, 2012

Facebook is always in flux. Zuckerberg: Facebook future is mobile. Facebook Outperforming Google in Ad Revenue From Browsing. By Douglas MacMillan and Jonathan Erlichman Facebook Inc. Facebook Knows How to Trick You Into Voting. Could Facebook Be Making You Fat? Facebook completes acquisition of Instagram.

Facebook 170

Facebook Mobile Social Networking Instagram 170

Firebelly

AUGUST 27, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Checking In With Facebook Places | Main | Firebelly at Brainstorming & Social Media Optimization Summits » August 27, 2010 5 Helpful Facebook Places for Business Articles Facebook Places has been out just a little over a week now.

Facebook 182

Facebook Foursquare Paid Search Discount 182

Firebelly

MARCH 22, 2012

Upstream’s 2012 Digital Advertising Attitudes Report revealed that 66% of adults feel they’re being exposed to too many ads on Facebook and Twitter. One in five online Americans even said they would stop using a company’s product or service if they were subjected to too much advertising.

Twitter 194

Twitter Facebook Advertising Report 194

Firebelly

OCTOBER 28, 2011

If you need to open a new tab and check Facebook or Twitter, go ahead. The fun facts, random questions, and product advertisements all keep the consumers coming back to the brand and builds the community, but if and only if you sprinkle in some of what they actually want. What is that brand saying?

Communities 189

Communities Brands Discount Survey 189