Jeff Esposito

AUGUST 18, 2011

The event is free and is a rapid-fire platform of 30 speakers in 60 minutes on the future of media, public relations and social media. Topics covered will include: Is advertising dead? Click here to register now for this free event. What is the new marketing mix? What is the new marketing mix?

Eventful 34

Eventful Social Media Advertising Platform 34

Jeff Esposito

APRIL 24, 2012

Public relations professionals are constantly tasked with building up buzz for products, brands or particular advertising campaigns. While this is good for the specific product launch or event, it often leaves me with a sense of wanting more from the company.

Sports 36

Sports Eventful Campaign Advertising 36

Jeff Esposito

NOVEMBER 23, 2010

This move was a power play for the largest social network and a potential boon for advertisers looking to tap into the 100 million users of the Facebook mobile application. Source – Gap Facebook Event. The wall of the event was filled with negative comments. Cashiers: Use item discount code FREEJEANS.

Applications 30

Applications Education Discount Mobile 30

Jeff Esposito

APRIL 17, 2012

For the individual employee, LinkedIn provides an opportunity to share professional experiences; work endorsements; upcoming events or travel destinations; accolades; projects and insights. Participating organizations can also advertise within the LinkedIn ecosystem or create ad campaigns focused on core objectives such as sales.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51

Jeff Esposito

FEBRUARY 22, 2011

In this case, the combination led to what someone who does marketing for BP probably thought was a genuine, smart advertising campaign. Forget the commercials and spend the advertising budget organizing community events in the Gulf. Provide the citizens an opportunity to network, tell their stories and help each other.

Crowdsourcing 31

Crowdsourcing Wikipedia Small Business Education 31

Jeff Esposito

JANUARY 5, 2012

For me it is vegging out in front of the TV watching the Wild Card round of the NFL playoffs waiting to see who the Ravens will take on next weekend and catching an outdoor college hockey game or two at the Frozen Fenway event. While I would love to say I feel bad for Best Buy, I do not.

Library 30

Library News Social CRM Policies 30

Jeff Esposito

AUGUST 23, 2013

For those who want to market their sports or gaming events, social networking sites are the best online platforms to consider. In fact, during the recently held live poker tournament at the Old Trafford, Twitter has played a major role in making the event trending worldwide. You can target almost 1.73

Hotels 39

Hotels Sports Trends Statistics 39