| | Advertising + Eventful |
| Page 1 of 19 | Previous | Next | SPIN SUCKS FEBRUARY 8, 2012 The Difference Between PR and Advertising But he’s wrong about the difference between advertising and PR. He started off the description of the differences between advertising and PR so well: I believe far too many chief executives officers of the country’s fastest-growing companies have no real clue how truly multi-faceted and more powerful public relations is than its marketing counterparts. column. know Steve. | SOCIALFISH MARCH 14, 2011 12 Questions When Considering A Hybrid Event Hybrid events, face-to-face experiences with a live streaming component for remote attendees, should be the norm. 12 Question To Consider About Hosting A Hybrid Event. Do we have a budget to broadcast the event to our members and potential members? Can we use one of the free platforms that contain advertising? Then you can brand the page with event information. | | | | | | | MOBILEGROOVE JANUARY 17, 2011 Five From Five: Qualcomm Sees Mobile AR Enhancing Print, Education, Mobile Advertising & Smartphones Advertisers and publishers will use AR to make printed pages in magazines and catalogs come alive with interactive content. am proud to be a media partner and proactively support her next event: The Mobile AR Marketplace (February 15, Barcelona). The aim of this event is to bring together pre-qualified buyers and sellers with a clear position in the mobile AR ecosystem to discuss the deals/models/alliances that will move their projects (and the industry) a significant step forward. Kudos to Christine and her team for developing this new event format! | MOBILEGROOVE NOVEMBER 2, 2010 Verizon Wireless Says People Want Personal & Relevant Mobile Advertising Today we catch up with Stephanie Bauer Marshall, Associate Director, Mobile Advertising & Marketing, Verizon Wireless. The program is sharply focused on mobile marketing essentials and strategy and Stephanie – a keynote speaker at the event – is using the occasion to share key learnings on the do’s and don’ts of mobile marketing and advertising. 9:40]. | SHERRILYNNE STARKIE AUGUST 28, 2012 Facebook advertising facts Facebook is one of the largest media companies on the planet and has developed three sales channels to serve advertisers: Direct sales – Here they take a key account management approach to working with large global brands. Inside sales – This team serves clients who spend in the $100k to $1m range on Facebook advertising. Facebook offers a range of advertising vehicles too, to suit the needs of most brands: Sponsored stories – Research shows that people don’t want to be sold to on social networks. Facebook Advertising – Things you should know. | MINDJUMPERS SEPTEMBER 14, 2010 How Users Engage With Advertising on Facebook Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Glympse: Location Service As a Utility The (R)evolution of Social Media Bloggers » How Users Engage With Advertising on Facebook Posted by Anne Herngaard Sep 14th, 2010 Tweet A recent study shows that advertising on the Facebook platform works. to interact with friends, 2. | | | | | | | | | -
MOBILEGROOVE | FRIDAY, SEPTEMBER 17, 2010 MOBILESQUARED PODCAST: Europe To Lead In Mobile Advertising & Innovation This is just one the key findings from A Global View Of Mobile Advertising – July 2010. draws from InMobi’s proprietary network stats to identify global mobile advertising trends across 125 countries and six regions. key part of the event gives delegates the opportunity to plan a mobile media campaign and buy appropriate mobile media. MSG is proud to be a media partner for the event, which is organized by Camerjam , a U.K.-based based mobile events startup headed by my esteemed friend and colleague James Cameron. The comprehensive report (111 pages!) MORE >> -
MOBILEGROOVE | MONDAY, JANUARY 17, 2011 Five From Five: Qualcomm Sees Mobile AR Enhancing Print, Education, Mobile Advertising & Smartphones Advertisers and publishers will use AR to make printed pages in magazines and catalogs come alive with interactive content. am proud to be a media partner and proactively support her next event: The Mobile AR Marketplace (February 15, Barcelona). The aim of this event is to bring together pre-qualified buyers and sellers with a clear position in the mobile AR ecosystem to discuss the deals/models/alliances that will move their projects (and the industry) a significant step forward. Kudos to Christine and her team for developing this new event format! MORE >> -
MOBILEGROOVE | THURSDAY, SEPTEMBER 23, 2010 EMMAs Entry Deadline Tomorrow; New Mobile Marketing Magazine Out am honored to join the judging panel, which includes Jonathan Bass , managing director of Incentivated; Russell Buckley , VP Global alliances at AdMob; Jeremy Copp , VP mobile Europe at comScore; Ben Cusack , creative director at Mobile Interactive Group; mobile specialist Helen Keegan ; Nick Lane , CEO of mobileSquared; Alex Meisl , chairman and founder of Sponge; John Mew , head of mobile at the Internet Advertising Bureau; and Bob Wooton , director of media & advertising at the ISBA. Tags: Events Mobile Advertising Stand up and be recognized! REGISTER HERE. MORE >> -
PUZZLE MARKETER | FRIDAY, AUGUST 17, 2012 Interesting Marketing Trends of Small Businesses [Infographic] This infographic outlines some of the tactics and observations that help small businesses advertise. Website Marketing Email Marketing Print Advertising Social Media Online Advertising Event Marketing What are the most used social media sites used by small businesses? Content Marketing Email Marketing Online Advertising Paid Search Search Engine Optimization Social Media email marketing event marketing online advertising print advertising small business social media websitePostal Service. MORE >> -
WEBBIQUITY SMM | THURSDAY, AUGUST 26, 2010 35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far) Whether you’re anxious to get started marketing on Facebook, already there but looking for better results, or not sure if Facebook is right for your company (despite the eye-popping audience numbers), you’ll find guidance here in some of the best posts on Facebook marketing so far in 2010: tips, tactics and best practices for building Facebook pages, growing your fan (or “like ) base, advertising, optimizing for search, using Facebook apps and tools, and more, from experts like Mari Smith, Lisa Barone, Ching Ya, John Haydon, Brian Carter, Marty Weintraub and Shel Holtz. MORE >> -
- How To Incorporate Twitter Into Your Event TWITIP | FRIDAY, JUNE 18, 2010
- Advertising Flight 2020: Destination “The Future” @whartonfoa #whartonfoa – The Wharton Future of Advertising Program’s Advertising 2020 Project BLUE FOCUS MARKETING | THURSDAY, FEBRUARY 21, 2013
- You Don’t Always Need 100 Million Dollars or 100 Years for Traditional Advertising to Work DANNY BROWN | MONDAY, MARCH 5, 2012
- PODCAST: WHERE’s Dan Gilmartin Talks Hyperlocal Location, Commerce & Mobile Advertising MOBILEGROOVE | MONDAY, SEPTEMBER 13, 2010
- Social Isn’t About Advertising Or PR SPIN SUCKS | TUESDAY, APRIL 26, 2011
- Kickstarter, YouBloom, Spot.us & Ushahidi: How crowdsourcing is changing business, advertising and cause marketing SIMON MAINWARING | WEDNESDAY, SEPTEMBER 29, 2010
- 4 tips for successful Facebook advertising FRESHNETWORKS | MONDAY, AUGUST 15, 2011
- Fashion and P.R. Social Media blogger events LAUREL PAPWORTH | SUNDAY, JANUARY 17, 2010
- Mobile Marketing Association Mobile Forum Analysis @ Mobile Marketer MOBILEGROOVE | TUESDAY, OCTOBER 12, 2010
- NEW Mobile Cross-Media Marketing Event: NYC October 13th MOBILEGROOVE | TUESDAY, OCTOBER 12, 2010
- Social TV and the future of advertising FRESHNETWORKS | THURSDAY, FEBRUARY 10, 2011
- The Future of Facebook Advertising SOSHABLE | THURSDAY, APRIL 19, 2012
- Photographs, Digital Rights & Social Media Events GEOFF LIVINGSTON | SUNDAY, OCTOBER 17, 2010
- The Countdown Starts; See You @ M-Days Frankfurt MOBILEGROOVE | THURSDAY, JANUARY 20, 2011
- Mobile Retail Sector Takes Off; Advertising Spurs Participation, Drives Sales MOBILEGROOVE | WEDNESDAY, JUNE 8, 2011
- How to Get Started with Social Media Advertising IDACONCPTS | SATURDAY, FEBRUARY 5, 2011
- How to Calculate Social Marketing ROI PAUL GILLIN | THURSDAY, JUNE 24, 2010
- A Look at the New Twitter Advertising Platform KIKOLANI | THURSDAY, SEPTEMBER 6, 2012
- Mobile Connected Retail: Best Buy’s Bet On Mobile Bar Codes MOBILEGROOVE | MONDAY, DECEMBER 20, 2010
- #MMAF2011 Tweetchat: Is Transmedia Where Mobile Marketing Is Heading? MOBILEGROOVE | THURSDAY, SEPTEMBER 22, 2011
- Facebook Advertising for Dummies (Wiley) BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, AUGUST 11, 2010
- PROFILE: AdXplore To Disrupt Mobile Advertising With Pull, Not Push MOBILEGROOVE | MONDAY, OCTOBER 18, 2010
- Multi-Level Marketing Not Multi-Level Advertising TAYLOR MAREK | THURSDAY, FEBRUARY 4, 2010
- LinkedIn – Event Promotion MY CREATIVE TEAM THINKING | MONDAY, APRIL 18, 2011
- Social Media APPlied to the Events Industry CROWD MEDIA | THURSDAY, MARCH 28, 2013
- #FF FollowFriday: Millennial Media Reveals Mega Mobile Advertising Trends MOBILEGROOVE | FRIDAY, AUGUST 19, 2011
- A Walk Through Twitter’s Walled Garden THE REALTIME REPORT | FRIDAY, JULY 27, 2012
- Your Brand Screwed-Up On Social Media, Now What? ALMOST SAVVY | THURSDAY, OCTOBER 4, 2012
- Social Media Events Calendar and Advice Guide CONVINCE & CONVERT | THURSDAY, AUGUST 25, 2011
- OpenMarket’s Andrew Darling Talks Mobile Giving MOBILEGROOVE | TUESDAY, SEPTEMBER 13, 2011
- What Type Of Advertising Has The Most Influence? TWIST IMAGE | WEDNESDAY, MARCH 23, 2011
- Location Data Use & Misuse; How Marketers Must Approach Mobile Sentient Consumers MOBILEGROOVE | THURSDAY, APRIL 26, 2012
- VIP Discount For Mobile Future Forward Summit MOBILEGROOVE | WEDNESDAY, AUGUST 3, 2011
- The Advertising vs. PR Debate Won’t Exist in 30 Years GEOFF LIVINGSTON | TUESDAY, SEPTEMBER 18, 2012
- The Changing World of PR and Advertising Firms KYLE LACY | THURSDAY, SEPTEMBER 29, 2011
- How non-profits can get media coverage for their events DREW'S MARKETING MINUTE | WEDNESDAY, APRIL 18, 2012
- Why social media is critical to the future of TV SIMON MAINWARING | MONDAY, OCTOBER 1, 2012
- 5 Tips for a Fantastic Marketing Conference PUZZLE MARKETER | THURSDAY, OCTOBER 25, 2012
- EventVue Chatter – A better way to follow event hashtags TWITIP | THURSDAY, DECEMBER 24, 2009
- Outdoor Advertising: How To Get Customers Through Your Front Door MR. RYAN CONNORS | WEDNESDAY, APRIL 24, 2013
- Overstock.com Coliseum New Home of Oakland Raiders and A’s; Deal Will Help Their Search Engine Rankings BILL HARTZER | WEDNESDAY, APRIL 27, 2011
- A New Twist on Content SOCIAL MEDIA MARKETING | WEDNESDAY, OCTOBER 3, 2012
- 2010 Projects & Partners; Lots Of Reasons To Pitch To MSearchGroove MOBILEGROOVE | MONDAY, JANUARY 3, 2011
- Could Facebook become a Lead Nurturing platform? BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, APRIL 6, 2010
- What Facebook Has Become For the Millennials IT'S JOSIP NOT JOSEPH | MONDAY, NOVEMBER 1, 2010
- Content Discovery & Personalization Companies: Enter The 8th Annual Meffy Awards MOBILEGROOVE | TUESDAY, MAY 3, 2011
- IMPACT: Sesame Street Shows The Way to Mobile Marketing Engagement; Opt-In Builds Loyalty MOBILEGROOVE | FRIDAY, NOVEMBER 19, 2010
- Social Media Advertising: Should Bloggers Bother? PROBLOGGER | TUESDAY, JULY 3, 2012
- Inviting the World to Your Event via Social Networking SOCIALNOMICS | TUESDAY, AUGUST 30, 2011
- Weinberger Wisdom PAUL GILLIN | FRIDAY, JUNE 4, 2010
- Digital Mind State CEO Mike Johns: App Developers Must Capitalize, Digitize, Monetize MOBILEGROOVE | WEDNESDAY, NOVEMBER 23, 2011
- What Made Oreo’s “Daily Twist” Campaign So Engaging? MINDJUMPERS | FRIDAY, OCTOBER 12, 2012
- 20 Social Media speakers and experts FRESHNETWORKS | THURSDAY, MAY 13, 2010
- Win a ticket to attend AdAge’s Invite Only event DREW'S MARKETING MINUTE | SATURDAY, JULY 7, 2012
- Top ten characteristics of brands that will succeed in 2013 SIMON MAINWARING | THURSDAY, NOVEMBER 29, 2012
- We Want What We Want; Will 2011 Be THE Year Of Personalization? MOBILEGROOVE | THURSDAY, NOVEMBER 4, 2010
- Social Media or Advertising Campaigns? DIVA MARKETING BLOG | FRIDAY, NOVEMBER 13, 2009
- AOL Bets On Social Navigation & Open Source; Why People Will Power Location Apps MOBILEGROOVE | THURSDAY, JANUARY 6, 2011
- Twitter Users Are 68% More Likely To Visit Political Campaign Donation Sites THE REALTIME REPORT | FRIDAY, OCTOBER 12, 2012
- IMPACT: Risky App Business; Mobile Barcodes & Why Mobile Marketing Pays MOBILEGROOVE | FRIDAY, OCTOBER 8, 2010
- Is Integrated Marketing Achievable in Social Media? THE RELATIONSHIP ECONOMY | SATURDAY, MARCH 19, 2011
- 21 Ways to Build Trust and Sales Leads in Social Media KYLE LACY | FRIDAY, OCTOBER 15, 2010
- What Marketers Can Learn From Facebook; Tough Choices About Apple MOBILEGROOVE | FRIDAY, JANUARY 21, 2011
- Social Media Takes Gold at the London 2012 Olympics PUZZLE MARKETER | TUESDAY, JULY 31, 2012
- Get Your Business Moving: 9 types of Mobile Marketing HARP SOCIAL | WEDNESDAY, MARCH 17, 2010
- Promote Your Company’s Next Event Using Social Media SOSHABLE | THURSDAY, MAY 31, 2012
- The difference between an audience and a community in new media AKAMAI MARKETING | TUESDAY, SEPTEMBER 13, 2011
- IMPACT: Your Essential Mobile Read for 2011; Why Next Year Will Rock Mobile Marketing MOBILEGROOVE | FRIDAY, DECEMBER 17, 2010
- London Olympic Games Crack Down Hard On Social Media MOBILEGROOVE | FRIDAY, MAY 4, 2012
- Journchat Philly LIVE Event Aug 17th WHAT SPINKS THINKS | MONDAY, AUGUST 10, 2009
- Where to start if your brand wants to build an online community SIMON MAINWARING | MONDAY, AUGUST 30, 2010
- IMPACT: Apple’s Gamble, Starbucks WiFi & Mobile Giving, Charity Trend MOBILEGROOVE | FRIDAY, OCTOBER 22, 2010
- Top 15 Uses For QR Codes MY CREATIVE TEAM THINKING | TUESDAY, NOVEMBER 9, 2010
- SXSW: Google+ is not (just) a social network FRESHNETWORKS | MONDAY, MARCH 12, 2012
- Stream Twitter on TVs in real-time at events, concerts. TWITIP | WEDNESDAY, AUGUST 25, 2010
- The Mobile Marketing Review: University Use of Mobile Gets High Marks; Millennial Media SMART MOBILEGROOVE | WEDNESDAY, JANUARY 26, 2011
- Trade Shows: The Right Marketing Approach ENGAGING BRAND | THURSDAY, NOVEMBER 24, 2011
- Mobile Driving News Consumption, Participation & “Reporting” MOBILEGROOVE | MONDAY, OCTOBER 8, 2012
- Share This Too: Richard Bagnall Returns to #measurePR (Pt. II) WAXING UNLYRICAL | MONDAY, MARCH 11, 2013
- 11 B2B Marketing Predictions for 2011 BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, DECEMBER 8, 2010
- Are Travel Suppliers Connected To Traveler’s? THE RELATIONSHIP ECONOMY | WEDNESDAY, SEPTEMBER 21, 2011
- Digital Advertising Techniques for Your Business STEPHEN P SMITH | TUESDAY, NOVEMBER 6, 2012
- Facebook Experiments With Real-Time Advertising | Small Business. SMALL BUSINESS MAVERICKS | SATURDAY, MARCH 26, 2011
- Olympics Are Coming-Out Party For Multi-Screen Viewing MOBILEGROOVE | TUESDAY, JULY 24, 2012
- Don’t Interrupt Our Conversations! THE RELATIONSHIP ECONOMY | THURSDAY, DECEMBER 9, 2010
- QR Code Naysayers MY CREATIVE TEAM THINKING | FRIDAY, AUGUST 12, 2011
- The End Of Conversation TWIST IMAGE | THURSDAY, OCTOBER 4, 2012
- ORGCon 2012: My experience and thoughts THE WAY OF THE WEB | SUNDAY, MARCH 25, 2012
- Leveraging Our Real-World Mobile Behavior To Deliver Real Results MOBILEGROOVE | FRIDAY, JUNE 15, 2012
| |