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The Failed State of Digital Advertising

Twist Image

My digital advertising customer experience sucks. Now all I see are ads for this sporting venue. In fact, in looking through my Facebook feed, there is nothing in there that is relevant to me anymore - at all. In fact, in looking through my Facebook feed, there is nothing in there that is relevant to me anymore - at all.

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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity SMM

According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” Experiment.

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

On October 28, 2021 Facebook filed for a trademark on the word Meta. Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Subreddits serve as mini-communities within the site — like Facebook Groups, but public — and foster user interaction around common interests. An upvote is equivalent to a “like” on platforms like Instagram or Facebook. Advertising. This is a key point for advertisers: You can target your ads to specific subreddits.

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Why Your Facebook Ads Aren’t Converting

Convince & Convert

Here today is strategist Mary Nice, and she’s brought a treasure trove of Facebook advertising advice with her. As a strategist at Convince & Convert, Mary is keenly aware of how many brands get Facebook wrong. Curious how else your Facebook ads could perform better? Kate: Hey, everyone. Mary: Hello. Mary: Yeah.

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Why the News Business Isn't Profitable

Adam Sherk

Of course, Google is also the first place people turn when they’re looking for the latest news, sports, weather or other categories traditionally served by the “news” media. But it’s those commercial queries that are so desirable to advertisers. You just Google it, right? When people search, they’re in between places on the web.

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Social Media Marketing Guide: Facebook

Little Web Giants

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. In today’s post, Facebook. Facebook is a social network for individuals and businesses. billion ( Facebook ). So without further ado, here it is. Monthly Active Users.