Josh S Peters

article thumbnail

The GAP, ROI, and Awareness

Josh S Peters

Assets: FaceBook page – “acts as the centerpiece for the online campaign, where viewers can watch a video of Rada Shadick, Gap’s “fit engineer,&# explaining the development of the new denim line, called “1969″ (named after the year The Gap was founded), and see which fit might work for them. .&#

ROI 100
article thumbnail

Search and Social Weekly (1.9)

Josh S Peters

This week is all about Facebook! I’ve collected some great posts to help you get more out of your Facebook experience both personally and professionally. 14 Ways To Get More Facebook Shares [INFOGRAPHIC] via Mari Smith. Share is to Facebook as retweet is to Twitter. A New Look for News Feed via Facebook Newsroom.

Feed 121
article thumbnail

The Convergence of Search and Social Part 5 – Paid Media’s Place

Josh S Peters

This includes billboards, commercials, ads, Google AdWords, Facebook ads, paid StumbleUpon posts, sponsored Reddit or Digg posts, promoted Tweets, sponsored YouTube videos, sponsored forum topics, paid wiki entries, etc. Forum (on-site), wiki, Twitter or Facebook page, blog, website, newsletter, apps, etc.

Wiki 178